Most game journalists are fools to themselves so it didn't get the support it deserved from the press. Doesn't check enough of the boring list of features they have that a title needs to be promoted to the community. It's probably going to go down as a cult classic that a few gamers never let go of like Killer7 or Planescape: Torment. Not sure that more marketing would have done the job since it's not really a mass market game like CoD or Mass Effect.