Activision really doesn't deserve all the hate... they upped the prices on the PC version's of their games and DLC because they knew people would buy it anyway. That sounds bad, but it's nowhere near as bad as the shit EA and Blizzard are pulling. EA blocking Porsches from Forza 4 to attract more customers to NFS (LOLOLOLOL) and Blizzard allowing people to buy power... that's only some examples.