Realtime CEO Blames Used Games for Flat Crackdown Sales

Frank_Sinatra_

Digs Giant Robots
Dec 30, 2008
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Kross said:
I occasionally hear gaming news as well, and I barely heard of Crackdown other then that it existed until well after it was released. I still haven't played it, although I've heard good things.
Yes there are good things to say about it but it's not really a good investment in the long term. Maybe XBL added to it but I'm not shelling out extra money to play online.

Kross buy Crackdown used to piss off the CEO.
 

hansari

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May 31, 2009
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Malygris said:
I'd like to know where Jones came up with the three million sales figure for Crackdown, particularly since the way he phrases his complaint makes it sound like a bit of a guess...
Would be interesting if there was a reliable source out there listing the "accurate" success of video games. Tracking such things as "total sales", "used games", "percent of profits actually going to developers", "game budget", "pirating"...

Get to work Escapist! It would be difficult but such data would probably bring in a lot of internet traffic!
 

Darkong

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Nov 6, 2007
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Seriously though, if you're only breaking even from sales of 1.5 million then you need to stop blaming other factors and look at what you're doing with your development.
 

cleverlymadeup

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Mar 7, 2008
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i think it's kinda pointless for them to whine like they do. i'm going to blame bad marketing and such for the game, probly wasn't a top tier game so it didn't get a big push. so we could almost blame m$ or the company distributing it rather than used games
 

ElArabDeMagnifico

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Dec 20, 2007
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I don't like this whole... "1.5 million was only enough to break even" kind of thing. This industry is far too dangerous to work in.
 

ActualOvaltine

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ElArabDeMagnifico said:
I don't like this whole... "1.5 million was only enough to break even" kind of thing. This industry is far too dangerous to work in.
No kidding. I mean, are companies only safe when they sell 100 million copies nowadays?
 

Vuljatar

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Sep 7, 2008
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This is almost as stupid as Silicon Knights' President, Denis Dyack, complaining that people only said Too Human was a bad game because it's gameplay was terrible.

If you don't want secondhand sales eating into your profits, make a game that is good enough so people don't want to get rid of it.
 

Pendragon9

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Apr 26, 2009
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He would've broke more than even if he wasn't using hundred dollar bills as toilet paper.

I say he's being greedy.
 

New Troll

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Mar 26, 2009
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Instead of creating a game no one would ever want to sell to a used game store, it's easier to complain about the store buying thier garbage instead. Logic wins again.

And if the game is not garbage, then it's has to be a marketing error. Can't always rely on only word of mouth to sell a game. Didn't work with Beyond Good and Evil, didn't work with ICO, not going to work now. If you're so proud of your product, make sure and let us (the buyers) know. Otherwise we'll just assume it's some thrown together garbage, looking for a buck.
 

Podunk

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Dec 18, 2008
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If there were no used game sales it is highly unlikely Realtime Worlds would have seen much (if any) sales increase. People who bought the game on the cheap more than likely would not have decided to pay full price for a game they didn't want that much.

Arguably, no used game sales could possibly have hurt RW, as the people who bought it for the Halo 3 beta might not have bothered if they couldn't just trade it back...
 

Markness

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Apr 23, 2008
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HardRockSamurai said:
I doubt that used games are hurting the gaming industry. I bought Crackdown used, even without the multiplayer beta for Halo 3. It was a fun game; how can someone complain about used games when all they really do is expand one's audience.
It seems that the same arguments for used sales are used for validating piracy.

Ie: Expands audience, people who bought the used game/pirated the game wouldn't have bought it anyway. Im just wondering, why is it that piracy is looked down upon on this forum but used games get all the praise?
 

khain13

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Apr 25, 2009
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Markness said:
HardRockSamurai said:
I doubt that used games are hurting the gaming industry. I bought Crackdown used, even without the multiplayer beta for Halo 3. It was a fun game; how can someone complain about used games when all they really do is expand one's audience.
It seems that the same arguments for used sales are used for validating piracy.

Ie: Expands audience, people who bought the used game/pirated the game wouldn't have bought it anyway. Im just wondering, why is it that piracy is looked down upon on this forum but used games get all the praise?
I think it speaks volumes about the quality of a game and beyond that it has something to do with economics. The large amounts of used game sales would indicate that a very large cross section of potential buyers do not agree with the current retail pricing and are showing it by purchasing games used or only after the retail price has dropped signifcantly.

The other side of this equation is: if the game has people lined up around the block to buy it used why are there so many used copies? Most likely it is either a) the game has only a few hours of gameplay and little replay value, or b) the game sucks but has an awesome advertising campaign.

That being said, if you make a game that is short with little replay value how the hell do you NOT break even after selling 1.5 million copies?

Now that I got that out of the way, the answer to your question about used vs. pirated is buying a used game offers greater percieved value per dollar/euro/WTFever and piracy makes you a criminal.
 

Inco

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Sep 12, 2008
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I admit, i traded crackdown in. But i didn't buy it to go in the Beta, i bought it months afterwards. The reason why i did trade it in is because the game stopped working, outright, every 360 that had the latest update for me. It sucked.... but now it has been replaced with prototype, which fits the void nicely.
 

Aardvark Soup

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Jul 22, 2008
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There are dozens of games much better than Crackdown that didn't even sell 150.000 copies, so he really shouldn't complain.

Okay, of course Crackdown was a big budget game and costed a lot of money, but bashing used game sales for this is just stupid: almost every single product 'suffers' from second-hand sales. That's simply how it works and a lot of consumers benefit from this.
 

Rigs83

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Feb 10, 2009
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David Jones just lacked vision and didn't get the full potential of his product. Now a days you can't just rely new sales as your only revenue stream. Grand Theft Auto 4 had n game ads that was a revenue stream. Lots of games have soundtracks they can sell and the biggest cash cow is Downloadable Content.

Movies don't make money solely at the box office and games can't do that anymore either.
 

Markness

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Apr 23, 2008
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khain13 said:
Markness said:
It seems that the same arguments for used sales are used for validating piracy.

Ie: Expands audience, people who bought the used game/pirated the game wouldn't have bought it anyway. Im just wondering, why is it that piracy is looked down upon on this forum but used games get all the praise?
Now that I got that out of the way, the answer to your question about used vs. pirated is buying a used game offers greater percieved value per dollar/euro/WTFever and piracy makes you a criminal.
Can you clarify this sentence? What do you mean by greater perceived value? I'm rather curious now and an thinking of starting a new topic. Btw your point about criminal isn't really a reason.
 

khain13

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Apr 25, 2009
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Markness said:
khain13 said:
Markness said:
It seems that the same arguments for used sales are used for validating piracy.

Ie: Expands audience, people who bought the used game/pirated the game wouldn't have bought it anyway. Im just wondering, why is it that piracy is looked down upon on this forum but used games get all the praise?
Now that I got that out of the way, the answer to your question about used vs. pirated is buying a used game offers greater percieved value per dollar/euro/WTFever and piracy makes you a criminal.
Can you clarify this sentence? What do you mean by greater perceived value? I'm rather curious now and an thinking of starting a new topic. Btw your point about criminal isn't really a reason.
As far as perceived value, if you buy a game at launch you get x amount of gameplay time/quality/etc for say $60, if you buy it used a few weeks down the road you get the same amount of time/quality/etc for less money. Therefore it can be perceived to have more value per dollar spent.

The fact that pirating games makes you a criminal is a very big reason that it is demonized. The moral majority says "stealing things is bad" and therefore piracy gets the (deserved?) bad rap. When you boil it all down the only reason piracy is bad is a moral issue. Laws are created to enforce a moral code, the theory of democracy is that if you have enough people deciding what and how laws are made/interpreted (ie a moral majority) you will have good laws. I'm not here to say piracy is good or bad, it's just illegal.

So in the end the choice between pirated and used isn't ever about the developer getting their fair share, it's about a moral choice between buying something cheap (which is morally accepted) and stealing something (which is illegal). I understand that either way the devs don't get paid, but if you look at any other item -cars, toys, cds, dvds, tools, etc.- one can purchase the item used and in those cases the developer/manufaturer/movie studio does not suddenly make money off of it again. It is childish for games publishers and devs to think that they could outlaw used games sales or that they somehow deserve a cut. The only entity that makes profit off of multiple sales of the same item is the government who takes a cut every time a game is traded back and resold.