I think "sexism" is a bit of a strong term and I'm sure that's not what the little girl had in mind. I have an 8 year old girl who plays with Lego and I'm sure she'd not consider the Lego corp as being "sexist". While I agree that they do need more diversity in female characters, i don't think it's a stumbling block for most. My daughter puts the female characters in race cars and has them save the boy characters, etc. She improvises and creates things as she wants them and isn't that the whole point of Lego? I've seen Lego making a more concerted effort to address the gender balance in their figures over the last couple of years so they're already making a change.
I'm not dismissing the girl's genuine concerns, but really sometimes adults need to put their socio-political hobby horses aside and see things from the kid's perspective; rather than looking upon things with jaded, cynical adult eyes. Some people say that Lego Friends is sexist but my girls love it. I've never told them that Lego Friends is for girls and the other is for boys, that's just their preference. I'm sure Lego did it's market research before launching that line, so I think that's something that certain adults flipped their wig over without even thinking if it's a problem for the kids.
I'm not dismissing the girl's genuine concerns, but really sometimes adults need to put their socio-political hobby horses aside and see things from the kid's perspective; rather than looking upon things with jaded, cynical adult eyes. Some people say that Lego Friends is sexist but my girls love it. I've never told them that Lego Friends is for girls and the other is for boys, that's just their preference. I'm sure Lego did it's market research before launching that line, so I think that's something that certain adults flipped their wig over without even thinking if it's a problem for the kids.