Steam Flirts With $1 Billion in 2010

Redratson

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Jun 23, 2009
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Kiefer13 said:
Good. I'm glad Valve are doing well. They deserve it.

*Obligatory "Now get the hell on with Episode 3, dammit!" comment*
Prepare for rant, wait for it.....wait for it....COME OUT WITH EPISODE 3 PLEASE K THNX BYE

OT: I'm sorta surprised that valve accumilated that much, I thought only a hand full of people bought games off of steams that were not made by Valve.
 

TheEndlessSleep

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Sep 1, 2010
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That just shows how great portal is:

Its half way up the top ten list for most sales the year after the year after the year it came out.
 

lacktheknack

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Jan 19, 2009
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kebab4you said:
Just wait for the day when minecraft can be bought threw steam ;o
One of the splash screens in Minecraft is "Not available on Steam!", which has sad implications to what Notch feels towards Steam. Who knows, maybe I'm wrong, but I doubt Mojang will hand Minecraft over.
 

lacktheknack

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Redratson said:
Kiefer13 said:
Good. I'm glad Valve are doing well. They deserve it.

*Obligatory "Now get the hell on with Episode 3, dammit!" comment*
Prepare for rant, wait for it.....wait for it....COME OUT WITH EPISODE 3 PLEASE K THNX BYE

OT: I'm sorta surprised that valve accumilated that much, I thought only a hand full of people bought games off of steams that were not made by Valve.
You've clearly missed the Christmas Steam Sale threads. "I bought ten billion games, and I've only downloaded two! I'm good for another two years!" and other such comments.
 

Sightless Wisdom

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Jul 24, 2009
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This is good news, hopefully more companies will see these results and decided to use Steamworks instead of their own awful DRM. Digital distribution is taking over, and I love it.
 

Timbydude

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Jul 15, 2009
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I hate to be a downer, but...this actually isn't impressive. In fact, it's kind of disheartening if this is the future of PC gaming. These sales numbers are pretty awful.

Blizzard/Stardock games excluded, I think it can be agreed that Steam is the primary source of hardcore game purchases. Sure, retail makes up some hardcore purchases, but generally the majority of retail PC game sales constitute casual games.

That said, the top selling game on Steam for the year sold 1.6 million copies? That's it?

It was announced about a month ago that Black Ops had finally made $1 billion in revenue through the console and PC markets combined. It only made $96 million on Steam. That's less than 10% of the game's total sales. Or, in the eyes of a publisher, a relatively safe market to ignore in the future. And, keep in mind, that was the highest revenue earned by any game on Steam!

Obviously, that's a console-focused title, so that shouldn't be used as a primary example. But still, 180 games earning $1 million in revenue total is kind of scary. Many people's first thought is, "Wow, 1 million dollars? That's a lot!" For you, it may be. But keep in mind that said $1 million likely has to pay for development costs, as well as the salaries of every employee in a studio for, say, two years. Divide $1 million over 20 people for a game that took two years to make, and you're barely getting by.

I should clarify: I love PC gaming, and I'm not bashing it in any way. I'm just surprised at the overwhelmingly positive response to some very negative information.
 

Jefw

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Apr 21, 2010
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Sacman said:
Here we go...


OT: I'm glad Metro 2033 sold so well that was one of my favorite shooters of recent memory...<.<
My thoughts exactly, I thought it would have flown under the radar =D
 

TOGSolid

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Jul 15, 2008
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Metro 2033's sales figures:


I am so glad that game did that well. I was not expecting to see it on that top ten list at all.
 

Dr.Nick

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Sacman said:
Here we go...


OT: I'm glad Metro 2033 sold so well that was one of my favorite shooters of recent memory...<.<
Seconded on the Metro 2033 ^.^ I heard Metro 2034 is already greenlight
 

Jaranja

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Hiphophippo said:
I'm very happy to hear Metro sold well. That's basically what I took from this. Despite how incredibly awesome it is I rarely hear that people have played it.
I have played it. It was awesome. There you go.
 

Hiphophippo

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Jaranja said:
Hiphophippo said:
I'm very happy to hear Metro sold well. That's basically what I took from this. Despite how incredibly awesome it is I rarely hear that people have played it.
I have played it. It was awesome. There you go.
You've done this old man's heart good this day.
 

Twilight_guy

Sight, Sound, and Mind
Nov 24, 2008
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I imagine Gabe Newell looking over the numbers and seeing that they hit under a billion then having his eyes bug out.

Good for Steam lets just hope our benevolent overlords stay benevolent for a good long time.
 

imperialreign

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Mar 23, 2010
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Timbydude said:
I hate to be a downer, but...this actually isn't impressive. In fact, it's kind of disheartening if this is the future of PC gaming. These sales numbers are pretty awful.

Blizzard/Stardock games excluded, I think it can be agreed that Steam is the primary source of hardcore game purchases. Sure, retail makes up some hardcore purchases, but generally the majority of retail PC game sales constitute casual games.

That said, the top selling game on Steam for the year sold 1.6 million copies? That's it?

It was announced about a month ago that Black Ops had finally made $1 billion in revenue through the console and PC markets combined. It only made $96 million on Steam. That's less than 10% of the game's total sales. Or, in the eyes of a publisher, a relatively safe market to ignore in the future. And, keep in mind, that was the highest revenue earned by any game on Steam!

Obviously, that's a console-focused title, so that shouldn't be used as a primary example. But still, 180 games earning $1 million in revenue total is kind of scary. Many people's first thought is, "Wow, 1 million dollars? That's a lot!" For you, it may be. But keep in mind that said $1 million likely has to pay for development costs, as well as the salaries of every employee in a studio for, say, two years. Divide $1 million over 20 people for a game that took two years to make, and you're barely getting by.

I should clarify: I love PC gaming, and I'm not bashing it in any way. I'm just surprised at the overwhelmingly positive response to some very negative information.


$96 million on Steam, but that doesn't include retail sales, either, or sales on other DD services. Besides, the $1 billion mark for BlackOps is worldwide, not just US alone. All things being considered (and guesstimated), if these figures are on-par, it wouldn't surprise me if the total strength of the PC market is at least 25%-30% of the overall gaming market . . . which is still healthy, especially for a platform that has actually seen a growth over the last few years.

I think where the optimism comes from is that, prior to this, there had not really been any release of sales information on just what Steam is actually bringing in. The common view is that PC gaming is dying because retail sales are abysmal compared to the console market - but that information has never taken digital distribution properly into account, as these companies do not disclose their revenue.

If one were to combine the retail figures for these games, with these figures - it paints an entirelly different picture to the health of PC gaming . . . and that's also not taking into account other DD services like Stardock.


BUT, and this is a big BUT - these values were not given by Steam themselves. Doing some digging around on other news sites, I ran across a statement made by Valve regarding these figures:

We have gotten a statement from Valve's Marketing Director Doug Lombardi who told us simply, "We do not release our detailed sales. We have never met with FADE."


Source [http://news.bigdownload.com/2011/02/03/study-claims-steam-generated-970-million-in-revenue-in-2010/]

So - they may or may not be accurate, either . . . and that statement is congruent with how things have been in the past; that Steam do not release their sales figures.
 

Sn1P3r M98

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Sacman said:
OT: I'm glad Metro 2033 sold so well that was one of my favorite shooters of recent memory...<.<
Same here. It's good to see that my favorite game made #8 on the list and 13 and 1/2 million dollars!
 

Verlander

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Apr 22, 2010
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Still haven't bought anything from Steam... Looks like I'm in the minority

Not a big fan of buying on the internet, before anyone asks.