So, first he is stating to aknowledg what many said when Bioshock 2 was announced but then he turns 180 and says that the Franchaise has a vaib... vaiabil... that it still has a lot to make something out of in it.
Ahem considering that Rapture is more or less Bioshock till now what he really wants to say is that the name of Bioshock will be present on other Shooters that will have the same kind of gameplay to them but are otherwise in other scenarios and stuff.
EDIT: Okay now i have it, what they want to have is a reckogniceable brand name like Call of Duty.
Ahem considering that Rapture is more or less Bioshock till now what he really wants to say is that the name of Bioshock will be present on other Shooters that will have the same kind of gameplay to them but are otherwise in other scenarios and stuff.
EDIT: Okay now i have it, what they want to have is a reckogniceable brand name like Call of Duty.