"Controversial Elements" was envisioned as a first in a series of game proposals, thus the name "Pitch Imperfect". A few other ideas, from the top of the brain:
Envisioning a cutesy corporate mascot character's future development (having already been featured in platform games and then moving on to racers, RPGS, and drop-three puzzle games, as well as having had a human love interest, gone the "dark brooding hero" route, and picked up a substantial entourage of side-characters)- "Extreme" sports games? cooking games? Bass-fishing games...?
[Attempted] justifications for every annoying feature in MMORPGS...
Movie tie-ins for movies that have absolutely no good reason to have a video game associated with them... ("It's 'LEGO: Antichrist'!")
Gratuitous uses of interface ("You shake the IPhone back and forth diagonally to make an 'X', and then spin it around in a circle to make an 'O'")...
Etc.