dragontiers said:
RelexCryo said:
Technically, this would make any conceivable advertisement to join the military in Britain illegal. Or does this rule only apply to private bussinesses?
I'm not sure if the military gets some sort of free pass or not, but they could probably do something more subtle, like have a poster of someone in dress uniform standing at attention with a caption like "Your country depends on you" or something. As long as they don't show something violent or make it seem like violence is the end goal, they could probably get away with it.
British Army recruitment ads invariably focus on comradeship and personal development, with weapons being shown in the context of being used to protect - yourself, your squad and/or civilians.
I've never seen any that suggest violence should be the first option - quite the reverse, as this one shows...
<youtube=BG1lUd5-sz4>
(Lousy youtube quality, but it's a clever ad.)