please do inform us of this 'truth', as you've at least peaked my interest...
outside of that, I find myself recently not as much playing WoW because I have to play it, and indeed because (everyone tells me) I'm addicted, but because I want to hang out with my friends. Perchance I've never seen their faces, but I don't need a face to know someone... I've been talking to them more then long enough to know what kind of people they are.
I find myself not much of an addict, though whenever I'm on holidays I do not miss the game itself, I miss my friends. Now when talking about this concerning 'real' friends, nobody thinks of this as strange or addicted. But mention the word WoW once and suddenly you're branded as addicted since you're online friends aren't real, but imaginary somehow, and used by that evil corporation to keep you hooked to their game.
Also, on several occasions I used to be complimented on teamwork skills by teachers. Now I generally answer them that I have experience working with groups, since I do. Once however I made the mistake of telling them these groups were mostly raid groups in WoW, at which point I literally got laughed at. I had to spend half an hour explaining that though it is a game, teamwork is vital for raiding, and then having to ask "what would you have said if I never mentioned the raid part?" before finally getting through to him.
In my opinion the thing that made WoW (and MMO's in general) big is the social aspect. You can get to quite a bit on your own, but at some point or another, you have to start grouping up. This evolving into getting in touch with people you like, getting in a guild with aforementioned people and doing things with those people, be it raiding, battlegrounds or stomping on a tauren's face in the Barrens... You don't keep playing it because of the divine and perfect gameplay (there are plenty of flaws to rant about, each MMO has it's own), but because you're playing it with others.
On to the topic of the hate towards WoW (and maybe MMO's in general), I would guess it's because it's relatively new (at least big enough now for media attention) and never done before. "An online world where one can roam about freely, doing as he likes and have contact with other people from cultures he never knew existed? This must be dangerous or evil. This can only be the work of the devil" Okay, maybe I'm taking it too far, but the same reactions were made against things like rock music or the GTA series or even the first FPS-games. Yet all of those are commonly accepted these days, and I see no reason why MMO's shouldn't be.