"According to an ex-Zynga employee, Pincus once told his underlings, "I don't fucking want innovation. You're not smarter than your competitor. Just copy what they do and do it until you get their numbers."
Another ex-contractor, who claimed he was offered freelance work from Zynga to copy a game, had this to say: "I was around meetings where things like that were being discussed, and the ramifications of things like that were being discussed - the fact that they'd probably be sued by the people who designed the game. And the thought was, 'Well, that's fine, we'll settle.' Our case wasn't really defensible.""
So the entire article is based on the opinions and possibly twisted truths of ex-Zynga employees? I'm betting they lost their jobs for legitimate reasons, and now they are using the recent bad press to get back at Zynga. I'm not impressed with the basis of the article, as it is rooted on unprovable hear-say. Such things are put forth as fact, when in fact they are not. I will have to see more reasonable evidence of a "sinister" Zynga before I can take this seriously. As a player of many games, I don't buy into the whole drama around Zynga. Sure they made a mistake with lead gen stuff in the past. There was evidence for it, and the CEO came out and admitted it. However, the opinions and once again possibly untrue statements of disgruntled employees are not valid. I'm sure that people who have been fired from their jobs would love a way to get back at the company. I believe this is a prime example of that, and you would think that the original author would know that.