Battlefield 4 Teams With Axe For Embarrassing Cross-Promotion
- Thread starter Andy Chalk
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So, apparently love can bloom on a Battlefield, Otacon.
They're also both things that inspire waves of knee-jerk smugness on the Escapist forums.
Fortunately, the woman soldier in the ad wasn't showing much skin, or we'd have 587 sexism threads. Sarkeesian be praised!
I disagree. They're both products that fancy themselves the "sophisticated" alternative to their chief competitor (Call of Duty and Tag [http://www.youtube.com/watch?v=7ENYMfghK9E], respectively).Andy Chalk said:
They're also both things that inspire waves of knee-jerk smugness on the Escapist forums.
Fortunately, the woman soldier in the ad wasn't showing much skin, or we'd have 587 sexism threads. Sarkeesian be praised!
Look, I can understand the offense to the senses, not everyone agrees on what actually smells good due to olfactory differences... but judging someone's personality by the body-spray/deodorant they wear seems to be just a bit prejudicial and close-minded. It'd be one thing to say you avoid them because of the scent, but its just kinda offensive because that automatically puts people like me, who you have no clue who I am nor how my personality is, in a "tool" or "douchebag" class simply because of the fact I might wear AXE from time to time.RatherDull said:
Judge people for who they are, not what they wear, like a book for its content not the cover. The other type of attitude seems way more douchebag/tool-ish to me than just wearing a deodorant brand.
I'm trying to think of a scenario where a soldier would want to put on Axe in an attempt to woo ladies just before he is deployed.
I mean, a soldier wouldn't want to use a spray of "fragrance" (I refuse to call Axe "deodorant"), they would want to use a proper antiperspirant like what Rexona or Old Spice produce.
But I guess if you're stupid enough for this ad to work for you then you're stupid enough to consider using Axe.
I mean, a soldier wouldn't want to use a spray of "fragrance" (I refuse to call Axe "deodorant"), they would want to use a proper antiperspirant like what Rexona or Old Spice produce.
But I guess if you're stupid enough for this ad to work for you then you're stupid enough to consider using Axe.
So, I'm guessing Axe is basically Lynx by another name (or Lynx is Axe by another name maybe, I don't know)? If so, this isn't really that different from many other ads for this particular product, though this one isn't very good.
The "Nothing beats an astronaut. Ever" ads were alright, I thought.
The "Nothing beats an astronaut. Ever" ads were alright, I thought.
These comments are kind of an over reaction don't you think. I mean it's an utterly harmless commercial that is honestly more tame than the regular Axe commercials.
Yeah... it's pretty bad. Every Axe commercial I've seen is more or less "Wear Axe, get laid."RatherDull said:
Who does that appeal to? Who would want to wear Axe after seeing a commercial like that? I personally don't enjoy being painted as some sex-crazed man child, so I avoid Axe. Plus, I think it smells like shit. Although, I think all body sprays smell bad.
This commercial makes fun of Axe, and it never ceases to crack me up.
Gotta love the bitter irony of the "Rated M For Mature" voice over at the end.
I think this add campaign goes a long way in explaining why EA has made so many bad decisions over the years, they think their customer base is exclusively made up of lonely desperate fucktards that will buy into any kind of cockamamie gimmick.
I think this add campaign goes a long way in explaining why EA has made so many bad decisions over the years, they think their customer base is exclusively made up of lonely desperate fucktards that will buy into any kind of cockamamie gimmick.
To be fair though, that C&C thing wasn't looking so hot anyways. God I miss Westwood Command and Conquer games :'(vansau said:
My parents gave me a can of axe as a stocking stuffer one Christmas, and I have to say, the cylindrical shape of the can made for a great trebuchet projectile.
I feel you, I also wear axe from time to time because my girlfriend buys it. Ironically, I know a few girls who buy it for men they know or are with. The thing about nerd culture is that the community generally seems to hate anything associated with the popular crowd. I guess some people were mentally damaged beyond repair during their high school years by a few guys wearing axe. Eh, like most in this thread, I really have nothing of value to add here aside from: Sweet, free battlefield shit from shit I already get.amaranth_dru said: