"More Accessible for New Players" like how Dragon Age II was "More Accessible for New Players" by the fact that nobody played it after seeing how truly terrible it was? That's like telling someone that The Phantom Menace is a good starting point for people who haven't watched the Star Wars series.
ME2 was the last Bioware/EA game I purchased. No more. This isn't some "hurr durr internet boycott we are legion" bullshit. No, you're not taking any more of my fucking money, not even if you start turning yourselves around. We're done.
R.I.P: Bullfrog, Maxis, Origin Systems, Pandemic, Black Box, DICE, and now Bioware. It's unbelievable how a company can completely destroy everything they touch, be running at a loss for almost a decade (since 2004, look it up), and STILL be a major player in the gaming industry... It just smells of something fishy going on at the top of the corporate ladder...