People keep saying, just ignore them, and they'll go away.
Sadly however, FAR too much of the general population actually believe FOX is reporting facts, surveys have regularly shown that FOX viewers know far less about current affairs than viewers of other news networks.
It's fairly obvious to me that they've seen how news TV and TV in general is in decline, and is losing market share to newer entertainment like the internet and video games, and of course the internet offers news instantly for free, so instead of trying to be BETTER to claw back an audience, they find it easier to demonise their opponents.
While I am abolutely not equating video game bias with racism, obviously racism is a huge problem still, and someone bashing games is small potatoes... remember it's only over time that people decided that maybe we should give equal rights to other colours of people, and the media then had to catch up. Things change because people are educated into not believing ignorant opinions that they're fed. If we'd just left racists alone, let them think they're right, that'd be seen as awful.
We do need to keep on fighting our corner, explaining every time someone turns from a TV or picks up a paper and says 'you see what those damn video games are doing to kids?', we need to explain that it's either outright balls, or the facts have been warped beyond recognition.
'No, dad, COD isn't art, and was never going to get funding. Just like starting, poor but talented artists might get a hand to get started, but that place where you can paint a plate and have them glaze it for you isn't handing out grants to every 5 year old who paints a wonky horse on a mug.'
Of course, this time around it's an even harder sell, because we're trying to sell the concept of spending tax dollars on art, when most people don't want tax dollars spent on their own health. 'Screw that, my tax is to be spent on soldiers and frying prisoners, that's it!'