How Much Money Does Bobby Kotick Make?

[Pendragon9]

So that's why he wants to raise prices during a recession. He's set for life either way.

Par for the course for most of these damn businessmen.

 

[sneakypenguin]

Geez only 14 million meh. I guess exec. compensation hasn't reached normal lvls in comparison to other industries,.

 

[KingPiccolOwned]

As they say, "don't hate the player, hate the game."


Permalink

Bullcrap, there isn't anything inherently evil about capitalism. If you ask me it is one of the best that there is, the problem though is when pricks like this guy decide that their consumer base isn't worth pleasing, and it all simply turns to money vampiring. So in this case, you can hate the player because they are twisting the rules of the game to their advantage. Like when the dungeon master cheats.

 

[Doc Theta Sigma]

If you look into his eyes all you can see is utter darkness. Devoid of any form of life. The man is clearly not of this world. Also he can fall in a well and die... Although I'm not entirely sure he can be killed.

 

[Whistler777]

I think he wants to raise the prices of games so he can build a huge safe and swim in the money like Scrooge McDuck.

Just look at his face in that picture, I can see him do that.

This is the best first post to anything I've ever seen. I was going to offer some cold anecdote, or radically violent opinion about Activision's greed, but you've said it all.

 

[KingPiccolOwned]

America Bless this man.

We don't, now stop ragging on America and just concentrate on hating Bobby "Cock-ick" Kotick.

 

[Destal]

I fail to understand why he is so evil. His company is obviously doing quite well making and selling games; while I admit his salary is a bit crazy, it's obviously not holding the company back due to lack of finances.

 

[Worgen]

Im going to hate the player and the game, thank you very much

 

[Crimsane]

I fail to understand why he is so evil. His company is obviously doing quite well making and selling games; while I admit his salary is a bit crazy, it's obviously not holding the company back due to lack of finances.

Part jealousy, part fear of higher game prices would be my guess.

 

[Jumplion]

America Bless this man.

We don't, now stop ragging on America and just concentrate on hating Bobby "Cock-ick" Kotick.

No no no, Bobby "Ko-Dick" Kotick

 

[The Bandit]

...are you sure there isn't some modicum of envy at the black and darkened heart of that hate.

No. I'd rather earn my money by not exploiting my customers.

He's not exploiting anyone. If you buy his games with his ridiculous prices, then you're saying that that game is worth the price. If you don't like the price, don't buy the game. The only one you can blame is yourself. He's just being a good businessman by raising prices, because he knows people will continue buying video games.

When you put it that way, I feel the need to agree with you. So really, by doing something that will not effect their sales too badly, but still making the money lost from the willingness of people to buy the game... he's not doing anything wrong?

No, he isn't doing anything wrong. And he's not likely to lose money. He's in a business. His first priority is to make money. Every decision he makes is to fulfill that goal. If he increases prices, he believes that most everyone will still buy the games at the increased price. Even if a few people back down and don't buy at the increased price, the mass majority will, resulting in a greater profit. The consumer has the power. If you don't like the price, don't buy the product. If enough people don't buy the product, he DOES lose money, and will revert the price to get more people to buy.

It's simple economics. Yet, people cry and call him evil, but go out and show their support by buying the game. It's ridiculous.

 

[KingPiccolOwned]

America Bless this man.

We don't, now stop ragging on America and just concentrate on hating Bobby "Cock-ick" Kotick.

No no no, Bobby "Ko-Dick" Kotick

Had a feeling there was something better than what I had, just couldn't think of it... I wonder if they are going to put in a refference to him in Brutal Legend. That would be cool.
Or stick him in the Greed circle of Hell in Dante's Inferno.

 

[walls of cetepedes]

...are you sure there isn't some modicum of envy at the black and darkened heart of that hate.

No. I'd rather earn my money by not exploiting my customers.

He's not exploiting anyone. If you buy his games with his ridiculous prices, then you're saying that that game is worth the price. If you don't like the price, don't buy the game. The only one you can blame is yourself. He's just being a good businessman by raising prices, because he knows people will continue buying video games.

When you put it that way, I feel the need to agree with you. So really, by doing something that will not effect their sales too badly, but still making the money lost from the willingness of people to buy the game... he's not doing anything wrong?

No, he isn't doing anything wrong. And he's not likely to lose money. He's in a business. His first priority is to make money. Every decision he makes is to fulfill that goal. If he increases prices, he believes that most everyone will still buy the games at the increased price. Even if a few people back down and don't buy at the increased price, the mass majority will, resulting in a greater profit. The consumer has the power. If you don't like the price, don't buy the product. If enough people don't buy the product, he DOES lose money, and will revert the price to get more people to buy.

It's simple economics. Yet, people cry and call him evil, but go out and show their support by buying the game. It's ridiculous.

I am actually very grateful you've explained this to me. When I said "making the money lost from the willingness of people to buy the game", I meant that the very small number of Boycotters not buying the game will be balanced out by the opening price increase, and then, when the game drops in price, they will buy it anyway. Is that right? Please correct me, if need be.

 

[Crimsane]

It's human to want more than you have. You might think Kotick's a dick for wanting more when he has so much already, but the homeless guy you pass every day on your way to work and never donate money to probably thinks you're greedy too, because you've got a pretty sweet life compared to his and you still want more. A starving kid in Africa might think that guy's a douche 'cause at least he has clothes and the occasional warm meal, etc. (I know the example's a little stretched, but you get my point.)

I'm sure the guy at Burger King wishes he could make $20 per burger, and a car dealer wishes he could price Hondas at the cost of a Ferrari. Nobody'd buy them, but they still wish all the same.

 

[The Bandit]

...are you sure there isn't some modicum of envy at the black and darkened heart of that hate.

No. I'd rather earn my money by not exploiting my customers.

He's not exploiting anyone. If you buy his games with his ridiculous prices, then you're saying that that game is worth the price. If you don't like the price, don't buy the game. The only one you can blame is yourself. He's just being a good businessman by raising prices, because he knows people will continue buying video games.

When you put it that way, I feel the need to agree with you. So really, by doing something that will not effect their sales too badly, but still making the money lost from the willingness of people to buy the game... he's not doing anything wrong?

No, he isn't doing anything wrong. And he's not likely to lose money. He's in a business. His first priority is to make money. Every decision he makes is to fulfill that goal. If he increases prices, he believes that most everyone will still buy the games at the increased price. Even if a few people back down and don't buy at the increased price, the mass majority will, resulting in a greater profit. The consumer has the power. If you don't like the price, don't buy the product. If enough people don't buy the product, he DOES lose money, and will revert the price to get more people to buy.

It's simple economics. Yet, people cry and call him evil, but go out and show their support by buying the game. It's ridiculous.

I am actually very grateful you've explained this to me. When I said "making the money lost from the willingness of people to buy the game", I meant that the very small number of Boycotters not buying the game will be balanced out by the opening price increase, and then, when the game drops in price, they will buy it anyway. Is that right? Please correct me, if need be.

Well, yes, if he doesn't make a profit right at the beginning, he'll likely make it up when the price eventually drops. But, the point I was making is that he'll likely make a profit with the price increase anyway, even if those gamers never buy the game.

For example, he comes out with Random Game X for $50. He sells a million copies, so he just made 50 million dollars. Well, when Random Game X 2 comes out, he decides he's going to increase the price from 50 to 70 dollars. Well, that's a huge price increase, and it pisses a lot of people off, so he only sells 750,000 copies. But, he still makes a profit right from there just because of the price increase. 70 multiplied by 750,000 is 52,500,000. He made 2 and a half million more than the original game. And he'll make more, as you pointed out, when the price drops.

Also, let's be clear, a lot of the time people will buy the product anyway even at a ridiculous price. Especially if it's a sequel. They'll cry about it, but once they see their friend playing it, they'll likely fork over the cash and get it.

 

[plastic_window]

Personally, I disagree with that end statement. I would not hike the price of games. Because my desire is for games to become experiences, not profit margins. Were I in this man's position, I would not increase the price of gaming because I believe it is the wrong thing to do.

At present, gaming is an expensive commitment. Because of this, consumers cannot afford to buy something on a whim - unlike, say, music or movies - and the vast majority will not spend money on a game that they do not know will be good and therefore worth the price.

What this man wants to do is make it so that gamers are pressured even more to accept what they know as what they will buy. If this actually happens, it will make games an even more dangerous place for new IPs to exist in.

 

[toapat]

As they say, "don't hate the player, hate the game."

when has that ever been true?

and when you own WoW and the licence to print money that it is, why wouldnt you want more money?

oh right: blizzard said fuck off to Activition

 

[Birras]

I have to love this guy just for how much outright and Evil is. He's Lawful Evil for Game Business. America Bless this man.

Blasted Lawful Evil buisness execs! Big buisness should learn from the indie scene and go chaotic neutral!

But L.E execs are the best, it shows everyone the only way to succeed in the world is to screw other people.

The only people that should get paid to screw people are casino employees and whores. Just look at all the succesful C.N. people in the world! Er...the guy who writes xkcd...Van Gogh (posthumosly)...M.C. Pants...and Weird Al.

 

[walls of cetepedes]

*big cut*

Thank you sir, I would shake your hand, but this is the internet and it doesn't work that way.