If anything, this shows me how Microsoft's corporate culture is turning absolutely rotten. They've turned into some sort of Protectionist corporate monster over the last few years, basically prioritizing inner competition over anything resembling some kind of stable output or market awareness. The two or three guys who came up with this DRM-athon probably won some sort of boardroom show-and-tell, and the company's own growing fear of its lack of relevance fostered an agreement.
What does any ruler do, once he starts to fear for his hold over the kingdom? He turns into a tyrant. What does the average civilian do once he starts to feel oppressed? He starts to look for a better ruler. Long story short, MS got cocky and figured the general public was ripe for a more corporate-friendly approach to consumerism. Big no, right there.
All of this being said knowing that Microsoft won't implode or anything. They have exclusives, and a lot of people will prefer to swallow that bitter pill and play their Haloes rather than sacrifice comfort or their go-to franchises to make a statement as consumers.
What does any ruler do, once he starts to fear for his hold over the kingdom? He turns into a tyrant. What does the average civilian do once he starts to feel oppressed? He starts to look for a better ruler. Long story short, MS got cocky and figured the general public was ripe for a more corporate-friendly approach to consumerism. Big no, right there.
All of this being said knowing that Microsoft won't implode or anything. They have exclusives, and a lot of people will prefer to swallow that bitter pill and play their Haloes rather than sacrifice comfort or their go-to franchises to make a statement as consumers.