Microsoft Windows VP Set To Take Control of Xbox One

Andy Chalk

One Flag, One Fleet, One Cat
Nov 12, 2002
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Microsoft Windows VP Set To Take Control of Xbox One


Julie Larson-Green, the head of Microsoft's Windows division, is expected to be named the new head of the company's hardware division.

The name departure [http://www.microsoft.com/en-us/news/exec/larsongreen/default.aspx] of Xbox boss Don Mattrick.

Larson-Green won't be assuming Mattrick's post as president of the company's Interactive Entertainment Business - that position is currently being filled on a temporary basis by CEO Steve Ballmer [http://www.escapistmagazine.com/news/view/125613-Microsoft-CEO-Steve-Ballmer-Takes-Control-Of-Xbox-Division] - but is instead expected to take over Microsoft's hardware division, which would include overseeing the development of the Xbox consoles. Prior to his departure, Mattrick was also being considered for the position.

Larson-Green, who joined Microsoft in 1993, led the user interface design team for Microsoft Office XP, 2003 and 2007, and also served as the corporate vice president of Windows Experience for Windows 7, leading the design and development of the Windows 7 operating system.

The restructuring that would see Larson-Green ascend Microsoft's hardware throne hasn't been finalized and CEO Steve Ballmer may make more changes before anything is made official. Microsoft is pushing hard to gain ground in the mobile and tablet market; the restructuring will see an increased focus on those areas and will also separate product engineering from other aspects of the business.

Source: Bloomberg [http://www.bloomberg.com/news/2013-07-02/microsoft-ceo-said-to-give-bates-mergers-role-in-revamp.html]


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Angelous Wang

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Oct 18, 2011
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It's good they openly advertise this.

So if this generation of Xbox's has a RRoD issue the same as the last (or another Hardware issue), at least the people know who to shout and scream at.

And Microsoft nicely have a patsy to fire.
 

Slash2x

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Dec 7, 2009
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Wait... XP... and Windows 7.... SO she made products people wanted and they worked properly?

I can see the tiniest sliver of a minuscule hope that the Xbone will not be a total piece of shit.... OR they will ignore her and she will quit before they blame it failing on her.... Like her predecessor...


Also my wife looked over and said "you looking at ladies in business wear pron again? Lemme see" No honey just more Xbone news " like I said" -_-
 

Adam Jensen_v1legacy

I never asked for this
Sep 8, 2011
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I don't know who she is, but every time I hear about a woman in tech industry it always turns out to be good. Apparently tech girls are awesome. She might do good things with the new Xbox.
 

Souplex

Souplex Killsplosion Awesomegasm
Jul 29, 2008
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So they're putting one of the monsters behind Windows 7 in charge?
*Shakes head disapprovingly*
 

Andy Shandy

Fucked if I know
Jun 7, 2010
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Well, good luck to her.

Although they still need a dedicated Xbox head, if I read this right. Get Moore or Allard, MS.
 

mad825

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Mar 28, 2010
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Eh, I still won't hold my breath.

Ever since Bill Gates officially retired from MS, things have been going downhill. And lets face it, MS office 07 didn't have the best of welcomes.
 

vxicepickxv

Slayer of Bothan Spies
Sep 28, 2008
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I have a feeling that she won't do much for the Xbone(too late for that), but will be working more with tablets and phones.
 

WeepingAngels

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slash2x said:
Wait... XP... and Windows 7.... SO she made products people wanted and they worked properly?

I can see the tiniest sliver of a minuscule hope that the Xbone will not be a total piece of shit.... OR they will ignore her and she will quit before they blame it failing on her.... Like her predecessor...


Also my wife looked over and said "you looking at ladies in business wear pron again? Lemme see" No honey just more Xbone news " like I said" -_-
Office XP, not Windows XP.
 

Seracen

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Sep 20, 2009
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Well, I wish her the best of luck. She created one of the only decent Win OS's, AND a version of Office that didn't piss me off? Kudos to her!

Also, God help her, for the uphill battle she is likely to face promoting this nonsense (Win 8-like, needless Kinect spying, AND threat of DRM in the undefined future...YAY...).
 

Abomination

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Dec 17, 2012
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slash2x said:
Wait... XP... and Windows 7.... SO she made products people wanted and they worked properly?

I can see the tiniest sliver of a minuscule hope that the Xbone will not be a total piece of shit.... OR they will ignore her and she will quit before they blame it failing on her.... Like her predecessor...


Also my wife looked over and said "you looking at ladies in business wear pron again? Lemme see" No honey just more Xbone news " like I said" -_-
She is quite the fox, I'll be honest.

Er, Julie Larson-Green, that is. Not your wife... I mean she probably is a fox too - your wife is an attractive lady. Not that I'm making a play at her-

The point is that Julie does not look like your stereotypical female CEO.
 

Arawn

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Dec 18, 2003
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Let us hope and pray she is ready for the task ahead. I'm sure the Xbox guys are already ogling her and thus thinking less of a pretty lady working with tech. Let's see if she can turn the possible train wreck of PR around for MS. Or at least make what people are calling "Xbone" into something more desirable. A new head usually bring new ideas and thoughts. So with her we might see something that the old Prez refused to look at or consider. It sounds silly to say, but "Don't judge by her past." It's an indicator, yes, but people have a way of surprising you. Well, people change or just aren't 100% predictable. There's always that X factor or some variable we miss.
 

Riobux

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Apr 15, 2009
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You mean I now have a name to that atrocious Windows 8 design decision? Cool, I'll go stick with PS4.
 

Vie

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Nov 18, 2009
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JokerboyJordan said:
Well we can safely say: At least she didn't work on Windows 8.
She did oversee Office 2007.

You know, the Ribbon interface one.
 

SmilingJohn

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Jul 4, 2013
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JokerboyJordan said:
Well we can safely say: At least she didn't work on Windows 8.
I am afraid she did work on Windows 8.

Since 1993, Larson-Green has worked on and led some of the most successful products for Microsoft, including the user experiences for early versions of Internet Explorer, and helped drive the thinking behind the refresh of the user experience for Microsoft Office. For Windows 7 and Windows 8 she was responsible for program management, user interface design and research, as well as development of all international releases.
source:
http://techcrunch.com/2012/11/12/microsofts-windows-president-steven-sinofsky-leaves-company-following-launch-of-windows-8/
 

Andy Chalk

One Flag, One Fleet, One Cat
Nov 12, 2002
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The issue I have is that whoever takes over, they're likely going to be taking hold of the reigns of a wagon that's already rolling which the original driver bailed on.

When you're launching a product, you want someone in charge who sticks to the same plan from conception right through to launch. Everyone has a different idea about how to launch and run a product. No matter what the plan is, it's always better to get one person to stick to it and make sure a clear message is sent out about what the product is and does. Say what you will about him, Steve Jobs was absolutely brilliant at introducing new products with a clear message, and then riding that message out into launch. No shifting messages, no faffing around with image branding. He would announce something like "This is a phone with a touchscreen" and make sure that was the key focus for the rest of the marketing campaign.

Microsoft rejigging its Xbox Division in the middle of trying to launch a new console kinda goes against that. I'm sure this Ms Larson-Green is very good at what she does, but if she's previously had nothing to do with the Xbox division, then how should she be expected to know what to do with it coming on-board in the middle of the launch marketing campaign?

I realise that part of the problem comes from the guy behind the Xbox One, Don Mattrick, leaving the company/getting the boot in the middle of the Xbone's pre-launch period, but this whole thing still strikes me as sloppy. Microsoft should have already chosen their Xbox team by now. They should have locked down who's working on what, and used those people to send out a clear message about what the new console does. Instead, we got a bunch of Microsoft execs contradicting each other at the reveal, and then just as things start to become clear, the guy running the whole shebang jumps/gets pushed out the nearest window.

This whole thing is messy, Microsoft. Sony locked down guys like Mark Cerny to lead the PS4 project, and for better or worse Nintendo got their guys locked down on the Wii U. You shouldn't be re-arranging or losing execs who are supposed to be building and selling your next console. This combined with the way yoru execs flat out contradicted each other earlier in the year makes me wonder just how disorganised or inefficient the division currently is.