Microsoft's Yusuf Mehdi: We Need To Educate Consumers

[Dangit2019]

and exclusive NFL

I'm Australian, I couldn't care less.

Speaking as someone, who, on the occasion, does care a bit about American football, it still goes back to "I already have a TV and an 'imput' button on my remote". It solving a problem that doesn't exist..

 

[4Aces]

Come one people, clearly the Xbox is going to place highly the massively diverse console market. Yusuf is practically drooling over position #2 in such a large field (of three).

Realistically we need to see the full specs of these things to determine which console will win for hardware. We already know PS4 just won in all other regards, though their cloud is a little delayed (early 2014). It is interesting that both went with AMD CPUs considering Intel chips are better for games, which they have been promoting throughout the decade, as have all objective reviewers.

One word of caution though, is to find out what their exact flavor of SSD is in each of these to find out if you are only risking a 5% failure rate (best case) or a 30%+ within the first four months of operation. SSDs are fine when you have a backup drive with your OS on it, but as the only drive it is very risky. I think there are going to be a lot of teething issues with the first releases considering how relatively cheap both consoles are. 500GB SSDs are expensive unless they are of low quality, even with enormous purchase order margins.

 

[ryessknight]

"Facepalm" Maybe SOME of the the things there doing are intresting ideas , well mostly cloud tech, but 1: the worlds network and the tech ,and this is big micro , ARE NOT READY FOR IT NOW! And 2: Also micro heres another thing... YOUR DOING IT ALL WRONG!

 

[Madman123456]

Microsoft needs to be educated on how to conduct press conferences. I feel the backlash would have been much smaller if people knew that you could loan games without paying the "used games fee". "Allow me to demonstrate what you can do with this machine: You can loan your games to your buddy and you don't even have to take them with you!"
I assume that you can still play the game while you're loaning it out and the loaner game will appear in the library of the friend like the games steam lets you play for free for some time.

*if* the xbone can dial a 56k modem and if the cost would stay managably low even if the xbone has to call home to enable these admittedly useful features then maybe they could have turned this around. Still, not buying the damn thing.

You don't tell people that they have to be online once per day and if they don't like it they can suck it up and then later tell them that this home call is used to enable features that might be kinda useful to some of you out there.

Furthermore, i do not trust microsoft. There will be daily updated ads on the dashboard or something that makes my experience crappy.
That is if the damn machine even works right, microsoft can't always be trusted to deliver a machine that wont red ring, if the servers work right and can be reached and if my own connection doesn't explode.

 

[RicoADF]

"In a broader set of community, people don't pay attention to a lot of the details," said Mehdi. "We've seen it in the research, we've seen it in a lot of the data points."

Translation: Our target demographic is idiots and stupid fanboys who won't care that we are screwing them over.

I will give him this, he is right about the market will decide. And judging by the number of PS4 to Xbone pre-orders, MS is not going to like what it has chosen.

At my local EB I asked about the XBone and apparently they have had no preorders, but PS4 is doing well.... Then again they have been warning people about the online requirement and unable to resell games.

Captcha - "most interesting man" - why thankyou captcha, I think...

 

[mbarker]

It looks like the only customers MS wants are Rich dumbies. Core players don't really matter in the long run. It's obvious that MS is a group that respects their customers.

 

[dreadedcandiru99]

There's plenty of benefits in cloud connection, Mehdi claims.

Are there? Please, go on.

You'll be able to take your library with you wherever you go, so long as there's a decent connection.

I can take my current library with me wherever I go, whether there's a connection or not. Try again.

You can even digitally loan copies - up to a limit of ten -

I can loan people my games now, without any limits. Still not impressed.

- and there could be other, as yet undefined benefits.

...seriously? They've got nothing else? They can't even make something else up?

"You can imagine the capability to have different licensing models, different ways that people have to access games," says Mehdi.

Oh, I can imagine that, can I? Isn't it your job to imagine that and then explain why it's good for me? And yeah, maybe I can imagine it, but why should I? I've got no problems with the way I access games now.

As to what those different ways could be or what they might mean for the industry, Mehdi was reluctant to go into details.

So basically, "just trust us." No. No, I'd rather not.

As for DRM and used games, limits and potentially fees are a necessary evil, Mehdi claims, as Microsoft needs to keep publishers happy as well as consumers.

Tell you what: get back to me in a year, when the PS4 has pounded the Xbone into the dirt, and then we'll see for ourselves how happy Microsoft has kept those publishers.

 

[Samurai Silhouette]

The fuck do we need to educate the customers for? If you can't present your product as something we want, we're not going to buy it. Get educated.

 

[LoLife]

So basically what Microsoft is saying is the reason why gamers don't like the Xbone is because gamers are backwards, uneducated rubes......... it would of been less insulting if Microsoft just said #dealwithit ^^

 

[Akytalusia]

yes, lots of people will buy it because they don't pay attention to the details and will see it as just the next xbox. but you haven't looked past that microsoft, shortly after all these people buy it, the vast majority of them will be demanding refunds when they realize what they bought. what will you do then, i wonder.

 

[Extragorey]

If anyone is uninformed, it's all the sheep who are just gonna buy the XBone because it's the latest thing, and who haven't heard or read a thing about it.

Frankly, it doesn't surprise me that Microsoft are forgetting basic business principles.
The customer is always right. PR 101, guys.

 

[Astoria]

The thing is all this digital stuff takes away the one advantage consoles have over PC, you just put in the disk and away you go. If you have to do all this messing around with being online, going through cloud blah blah blah you might as well go PC and get Steam. It's better and probably cheaper in the long run.

 

[wulfy42]

Maybe someone can answer a question for me. Have xbox 360 games been pirated alot in this generation? I don't know anything about pirating really, between steam, humble bundles and GoG, I just don't see why anyone would bother...but I figure there must be a ton of pirating going on right now for microsoft to want to put in all these protections. I have heard about pirating being an issue for PC games, but never really heard about it being a problem for Xbox/Ps3 games before.


So has piracy been a big issue for Xbox games lately or something?

There has to be some reason for the crazy online requirements etc.....right?

 

[Jingle Fett]

Oh boy, this is going to go well, Microsoft are you for real? Like, it didn't occur to you that with the way things are right now, if you had to choose between saying this and remaining silent, that remaining silent would probably be the better option?

 

[stabnex]

"Ultimately consumers will decide which is better," Mehdi said. "It's a big market."

And their plan is revealed! They have never had any intentions of marketing this device to gamers, just consumers. If they meant gamers, they would have said it. They intend only to move AWAY from us. Microsoft has become so jaded by the pursuit of "increased profit" (because they totally have never made enough) that they can't find it in themselves to depend on us for revenue any more. And yet the entertainment industry is what's fueled this countries economy for over a hundred years.

 

[Monkey_Warfare]

Microsoft's handling of the Xbones release has probably provided more entertainment than the console itself will. It has been a shining example of how to run a PR train wreck with arrogant comments, failure to explain system features correctly or in a way that doesn't alienate customers and giving their rivals countless coups. They should have expected the furor after the difficulty valve had getting us to accept steam and should have done their best to paint its advantages (the cloud ability to access your games anywhere) from the start. The damage though has been done and looks catastrophic (and hilarious).

 

[Snotnarok]

People need to be educated about this change? Do they realize the last few statements put out by them just come off as arrogant and insulting? "Don't have a stable internet connection for Xbox One? Buy a Xbox 360!" Now this...Problem is people are educating themselves and word is spreading on how shitty their DRM policies are.

 

[Evil Smurf]

All this guy is highlighting why you should not buy the Xbone, I remember when all the consoles were plug in and play with no DRM bullshit.

 

[Asuka Soryu]

"There's plenty of benefits in cloud connection, Mehdi claims. You'll be able to take your library with you wherever you go, so long as there's a decent connection."

As opposed to me being able to do that with physical copies outside of areas with internet. Good benefit there. (sarcasm)


"You can even digitally loan copies - up to a limit of ten - and there could be other, as yet undefined benefits."

Umm, I can loan WAY over 10 copies of physical games. What's your benefit?

 

[Lunar Templar]

Wow..... that is some damn fine spewing of bullshit right there. I dont need to be educated,I already know all I need to know about the XBone to know it has no fill no gap other devices dont already fill better and cheaper