No I'm not kidding, not even a little bit. This is a real thing: Star Wars Makeup Collection from CoverGirl [http://www.covergirl.com/cosmetics/starwars-collection]
I'm really kind of floored by this my self. Part of me says that it's marketing and consumerism gone way way too far. That it's a way to try to tap an untapped market, adult women. But then again I'm sure there are male Star Wars fans who love the franchise so much they'll buy anything with the logo, which makes it seem exploitative. But the fact that there is even a market for this kinda wows me. But my cynical side just says it's a cold emotionless cash grab by Disney, a company willing to slap a brand on anything, if they think it will sell.
The worst part is... I'm really really tempted to buy it my self, partly because there are some unique colors in the line, but also a lot because it's make up with a Star Wars logo on it. The sort of thing that makes me think: How awesome would it be to have that in my purse?
Also on a side note. This is not cosplay makeup it's a serious every day limited edition makeup line.
So what fellow escapists, what are your thoughts?
I'm really kind of floored by this my self. Part of me says that it's marketing and consumerism gone way way too far. That it's a way to try to tap an untapped market, adult women. But then again I'm sure there are male Star Wars fans who love the franchise so much they'll buy anything with the logo, which makes it seem exploitative. But the fact that there is even a market for this kinda wows me. But my cynical side just says it's a cold emotionless cash grab by Disney, a company willing to slap a brand on anything, if they think it will sell.
The worst part is... I'm really really tempted to buy it my self, partly because there are some unique colors in the line, but also a lot because it's make up with a Star Wars logo on it. The sort of thing that makes me think: How awesome would it be to have that in my purse?
Also on a side note. This is not cosplay makeup it's a serious every day limited edition makeup line.
So what fellow escapists, what are your thoughts?