As interesting as this is as a sign of Sony's desperation, I don't think it's going to be enough to sell 3DTVs. Too many people have only recently smacked down their dough for HDTVs, and they're not in a hurry to destroy their credit ratings just because someone in marketing is screaming that this is the technology that everyone wants to have (note that's marketing saying that, not research.)
When/if they get around to offering out-and-out pornography, that will probably be either the sign that the tech's time has come or the thing that finally gets units moving.
When/if they get around to offering out-and-out pornography, that will probably be either the sign that the tech's time has come or the thing that finally gets units moving.