Probably because of...
Or was it...
But honestly, I don't fucking know... I'm sure the clues are scattered all across certain Forum Games threads at this point...*shrugging intensifies* It's not that simple of an answer, you know! This isn't some romantic comedy and my answer's that dramatic reveal being played off like a plot twist to the audience who all saw it coming, but didn't care anyway as long the couple got back together somehow even if it's not in a romantic fashion! *ahem* Plus...
(Just replace the word "TV" with "Escapist"...)