I really hadn't noticed the trend of complex characters = more likely to find female characters. I still don't really see it.
But because of that, yeah, by going after their main audience (wouldn't say dude-bro demographic, the 15-30 male demographic is the same one targeted by not just fighting and fps after all, and certainly gets attempts to appeal by every demographic because of how profitable it can be and how reliably so) whenever the option is available, they would probably choose to represent the current most profitable demographic base rather then a lesser one out of simple practicality.
I would say the dudebro demographic. Nah, I'm just kidding. they're a part of it, though.
How reliable is the demographic when only a few companies really make successful games off them, though?
Add to that over-scrutiny about any female character, the chance of backlash for not having a "positive" female character (which in games where there is almost no character, wouldn't be too surprised to see some controversy pop up in relation to that), the notion that many people just don't care the gender of the character if gameplay is fun and the greater chance that an artist or graphic designer will be male that would have a chance of self-insertion, and we start to really get a grasp why things end up with fewer female protagonists. And that is to say nothing of the cycle effect of female protagonist games historically doing worse financially meaning they are less likely to be bet on or supported to the same effect, further decreasing the chance they will be a break-out hit.
I understand the fear of overscrutiny, but it's like dancing when you don't think you can. You gotta get out there, and do it anyhow.
Overscrutiny happens when there's little to scrutinize.
If you're looking for a piece of straw 3 inches long, looking an entire bail of hay vs a handful will likely net more positive results. Moreover, it's harder to notice all the individual pieces of straw you aren't looking for unless you're going through every piece for that one perfect piece instead of settling for something close enough.
Like I said, guys scrutinize people like Kratos coz I have seen mention of people not like being distilled into crude angry rage-a-holics, but not so much that it's anywhere to the degree most female protagonists are met. Likely because there's lots of alternatives to Kratos, though at one time you might not have guessed with the God of War inspired games like Dante's Inferno, and Darksiders.
Developers risk similar scrutiny every time they put out a guy protagonist. I mean Assassin's Creed put out several non white guys with short brown hair. Who's hating on them for what they look like?
Nintendo risked it with nearly every link re-design. As much hate as some designs got, I doubt they got so much scrutiny they'll never use some of those designs again.
All of which does suck, both for variety sake, as well as representation, though is still understandable in a rational sense which makes it both hard to attack without seeming unrealistically idealistic at times, and hard to find ways to change it as it is not a result of ideology so much as conservative business behavior and risk assessment practicality.
I dunno about this. They haven't done anything to adjust it because they feel their current model works, yet it seems like reality isn't supporting it.
It sucks to say it, but it makes more sense as a company to go with a male protagonist, so most will choose that path. Male characters don't have the pressure of having to represent the entire gender they are assigned, are more likely to appeal to the largest paying demographic, don't prevent women from playing the game and even if it may turn some away it is still likely less then if it was female character turning away males, and is more likely to not get bad press for not having female characters then if they had some and it didn't fit the ideals of a journalist or researcher who wanted to make a storm in a teacup that week.
Or we could damn them even harder!!
But seriously, if they refuse to address the criticisms, then are we expected to stop criticising them for it? the problem's still there.
If the criticism is to go away, the problem must be addressed. The solution is kinda simple. If a developer wants to make a female protagonist, let them. That gets more out there, when the rough early period passes, they'll probably closer into the clear than than they are now.
People criticize because people want more female protagonits, so with more out there, hopefully in some decent variety, the criticisms will lessen.
Companies are already being blasted either way.
If we want to change things, we have to figure out how to change what causes companies to do what they do in the first place. I think part of it would have to be not supporting the likes of Anita though. It is easy to blame the industry for being so conservative, but when the community itself is ready to lynch them for any failure, or even not meet the personal ideal of some ideological critic should they even try to make female characters, I don't blame them for not. And while part of the reason female characters are scrutinized the way they are is because of lack of them, every game is an individual production and the developers are not going to risk their game and money in order to make the field less hostile towards their competitors in the future. Why risk their neck and reputation, especially when a large game flopping can be closure, when they already have a stable option with greater possible reward for less risk?
Anita's an unusual case. I can't say I like the way she presents things. Putting aside personal attacks against her, too.
Thing is she has a point. Several. If all of her points are getitng dismissed odds are you probably see no problems with the industry. I could be wrong, though.
Games with female protagonists doing worse is often a matter of quality of the game (Generally lacking when it comes to women. Wonder why?), lack of advertisement, and generally just not giving it the push most male only games get that succeede, so of course they're going to under perform. And so they think all games with female leads are going to underperform. And we enter the past 13 years of little representation with games with female characters nearly set up to fail.
More reward, less risk, I get that. Thing is, it's not all that safe. I mean a lot of companies are failing. A lot of companies have failed recently. Some of them even played it safe.
Sure some companies are bulletproof, but most just aren't and I think those smaller companies are trying to be too much like the larger companies. It's a business model that might be worth following, but it involves following a niche that's already full so it's only good for the companies that are successful. The rest of the smaller companies have to compete against them, though which leads to failing.