Visceral Proves Your Mom Hates Dead Space 2

[lacktheknack]

Best. Ad. Campaign. Ever.

Seriously, they took the very thing that most would use AGAINST video games, and used it to their advantage. Brilliant.

I don't understand. "Your mother hates Dead Space" is good advertising? What are you, a rebellious fourteen year old?

 

[tigermilk]

Methinks that if you're marketing a Mature game meant to be played by adults, your target audience wouldn't give two shits if their moms approve or not.

Nice try anyway, Visceral. I'll be getting this regardless.

To be fair I think a large part of the target demographic is twelve year olds who revel in the notion of rebellion, but ironically need their mum to by the game.

I think this was a joke, and a damn good one at that.

I think you are right on both counts, both a joke and a damn good one at that.

 

[Nouw]

I laughed my ass off watching that, hilarious video.

Wonderful marketing EA! *Claps.

 

[TheMetalGuy]

I tried the demo and it convinced me to buy the full game.
Why? Because you get a friggin jetpack

My mum has no right to stop me

 

[Kenjitsuka]

"yourmomhatesthis.com" <= clever, EA, very clever!

 

[FinalHeart95]

Best. Ad. Campaign. Ever.

Seriously, they took the very thing that most would use AGAINST video games, and used it to their advantage. Brilliant.

I don't understand. "Your mother hates Dead Space" is good advertising? What are you, a rebellious fourteen year old?

I think it's great advertising because it would WORK on rebellious fourteen year olds.

Thanks for the insult by the way. Entirely necessary to get your point across.

 

[Frostbite3789]

I think this advertising was awful. It didn't make the game look any better or good at all. It made me feel like it was appealing to kids. Like it was saying "Hey kid, your mom doesn't want you to play it." and kids eat that crap up.

As an adult, I thought it was stupid and playing the stereotype we hate here, that video games are uber violent things for children. Awful. I don't get why everyone here is championing it. When I saw it on TV yesterday, I got kinda sad.

 

[gigastar]

I dont think this has been brought up so far, but i think the tested mothers were unaware of the difference between 'shooter' and 'survival horror'. Even in Dead Space the difference is quite clear.

Still way to make an advert that absolutely appeals to a rebellious teenager. I was already reading up on this years Darwin Awards and this actually made me laugh harder.

EDIT-
Most of us on the internet are very desensitised to violence, gore, porn and Rule 34 porn those who arent are transitioning to that state right now, even if they dont realise it.
Mothers only skim the shallows of the net in places like Youtube, facebook, news sites and Wikipedia. They would never normally see this kind of thing.

 

[v3n0mat3]

Yeah, my mom will hate it. She hates scary things. Does she care that I play it? Not one damn bit.

 

[Booze Zombie]

They tested out people's mothers? There's a joke there...

 

[Screamarie]

I think this advertising was awful. It didn't make the game look any better or good at all. It made me feel like it was appealing to kids. Like it was saying "Hey kid, your mom doesn't want you to play it." and kids eat that crap up.

As an adult, I thought it was stupid and playing the stereotype we hate here, that video games are uber violent things for children. Awful. I don't get why everyone here is championing it. When I saw it on TV yesterday, I got kinda sad.

Thank you! This is NOT! good advertising for video games, especially when the Supreme Court is deciding on video games. This is just showing to the world that gamers are people who are unstable and using games as a "dangerous, mind-numbing, mind-altering weapon."

It may hit the target audience of gamers...but it will also hit the general public and make them think even worse of gaming and the people who play them.

 

[GruntOwner]

The games' an 18. If you're old enough to play it, you're old enough not to need your mother's approval to do so. I'm glad that the subjects now know to stop little Johnny playing Black Ops, but if they expect that to sell the game, their target audience clearly aren't old enough to play the damn thing.

 

[Ponce Master-General]

Make my mom think I'm a Satan worshiper? FUCK YES! Then I can use all my internet trolling experience and knowledge on that *****! She'll never see it coming...

 

[Cheesus333]

Alright, I've seen some pretty weird marketing strategies, but that - that - beats all.

And now I want to buy it, so... good job, Visceral! Damn fine job!

 

[Red Right Hand]

Wait a minute, isn't Dead Space an 18+ game? Ergo, the people who are legally buying it probably don't give a shit what their mum thinks of it. I know I don't.

 

[Signa]

Kinda makes me wish I bought the Steam version of DS1 when it was on sale. I'm always willing to give credit to ballsy marketing campaigns. Hell, there's that "Dave's Killer Bread" that I've been eating lately that is not only delicious, but has great slogans like "Just say 'no' to bread on drugs" (Meaning no preservatives).

 

[gigastar]

When my mom saw me playing Dead Space she asked me if the poor disfigured people in the game could be cured of their terrible condition, rather than being shot. I was left speechless. My mom is awesome.

Im sorry but i have, HAVE to say this.

Is your mom blind? Didnt she see the arms poking out of where the liver should be? The bone blades sticking out of the hands? The clearly rotting flesh?

I assume she didnt see the more beastly horrors in the game.

More importantly what did you tell her then?