Currently popular culture is trying to decide how they want to use the word.Sean Hollyman said:I see it everywhere, people posting shit everywhere claiming they have 'swag', and stuff, but what the hell is it exactly? I'm guessing mostly just attention seekers.
SWAGG double G usually, is an item or behavior that 'shows people who you are and what you're about' usually it's an article of expensive clothing. The end message is usually how cool someone is but it can differ. Typically it's based on context if someone IS swagg it's behavior that makes them cool if they HAVE swagg it can go either way.
Schwag with a sch is usually a stolen item or illegal drugs that are crap.
I know I'm a cop and had to have real life criminal/rapper/thug types explain it to me and since those are the types who usually start the trend I'm going with that definition.