Xbox Live Not a Big Enough Ville for Zynga
- Thread starter Tom Goldman
- Start date
They're saying that they don't think trying to get 30 million more players is worth the effort.Freshman said:
I'm saying that they're flat out trying to say that we won't put up with the stupid shit that their target audience does.
As much as I loathe Zynga for their less-than-admirable business strategy, I actually understand where they're coming from.
Xbox Live demographic: Males aged between 16 - 35 (roughly, not including girls in this either because their MAIN demographic probably wouldn't include the wimminz)
Zygna Demographic: Females/Males aged between 18 - 25, 26 - 40.
While their demographics probably overlap on a basic level, the more intricate layers like "Casual/Hardcore" are what separate them. Zygna might have some customers who play Xbox live on a regular basis, but their main demographic wouldn't. They would lose profit by simply investing in a devkit to start producing games on an Xbox. Not to mention, even if they did start developing for XBL, it would require a Gold Memebership and their customers (I assume) wouldn't buy a membership when their games are freely available on PC.
Xbox Live demographic: Males aged between 16 - 35 (roughly, not including girls in this either because their MAIN demographic probably wouldn't include the wimminz)
Zygna Demographic: Females/Males aged between 18 - 25, 26 - 40.
While their demographics probably overlap on a basic level, the more intricate layers like "Casual/Hardcore" are what separate them. Zygna might have some customers who play Xbox live on a regular basis, but their main demographic wouldn't. They would lose profit by simply investing in a devkit to start producing games on an Xbox. Not to mention, even if they did start developing for XBL, it would require a Gold Memebership and their customers (I assume) wouldn't buy a membership when their games are freely available on PC.
I think Zynga fails to realize (or realize and fail to mention) that most people who own those sorts of game consoles wouldn't be caught DEAD playing a Zynga game. Not being an ass, just telling it how it is. Let's face it: if you owned a game console, why would you waste your time playing FarmVille or Mafia Wars when you could be playing Grand Theft Auto?
Not to mention, you can't scam people so easily on XBL and PSN, which is how Zynga's empire was built.
Not to mention, you can't scam people so easily on XBL and PSN, which is how Zynga's empire was built.
Part of the reason Zynga wouldn't release on X Box is because of a smaller consumer base, but not in the way they are implying. See, when you are a salesman giving an impassioned pitch to sell your quality product, you can survive on a smaller customer base because you are offering a quality product that people want to buy. Zynga however, is more like spam e-mails. Their stuff is crap, so the percentage of people who will get pulled in is much, much smaller. They have to rely on a huge customer base, bombard them with constant requests to buy their crap, and can survive on those people they manage to trick into playing their shitty games. It's not that Zynga has bigger fish to fry, it's that as developers they are incapable of surviving any but the most exploitable of sales environment. put them in a marketplace where even a modicum of quality is expected and they would fall to pieces.
I'm not even opposed to casual games. Gameing is great in all forms. Zynga just do a terrible job of it.
I'm not even opposed to casual games. Gameing is great in all forms. Zynga just do a terrible job of it.
No, the real reason is that Xbox Live does not have the infrastructure needed for players to be notified that they need to spam their friends to receive 5 eggs, or whatever other MacGuffin, every 20 seconds.
Oh... no... my... loss... of... this... is... so... bad... I... can't... stop... using... ellipse...
Anyways, I'm sure I'm not alone when I say this, but who the hell cares if 'Zynga' isn't on their Xbox Live. If you have live, you have the internet, wich means you most likely have Facebook. So, if you actually gave a damn about Zynga games, you'd already have them.
Anyways, I'm sure I'm not alone when I say this, but who the hell cares if 'Zynga' isn't on their Xbox Live. If you have live, you have the internet, wich means you most likely have Facebook. So, if you actually gave a damn about Zynga games, you'd already have them.
If I had an xbox, I'd be expecting games. Now, if Zynga got a foothold on the XBLA, it would quickly turn into a glorified version of the Appstore, full of countless Mafia Wars ripoffs which virtually no-one with more than half a braincell would buy. It's ok, folks. The concept will go out of fashion eventually...this isnt my name said:
And to that I must say "Yay!!"
I cannot imagine the X-box Live player would like having spammy requests every two seconds courtesy of Zynga.
Imagine the scene, you're playing Black Ops - and you're about to take down some camper and you get a ton of pop-ups saying "Zynga sent you a message" or "Zynga would like you to subscribe to Mafia Wars" - then the camper kills you.
I cannot imagine the X-box Live player would like having spammy requests every two seconds courtesy of Zynga.
Imagine the scene, you're playing Black Ops - and you're about to take down some camper and you get a ton of pop-ups saying "Zynga sent you a message" or "Zynga would like you to subscribe to Mafia Wars" - then the camper kills you.
The real reason is that nobody who has a proper games console will want to play games like Farmville because there is much better -- of that 30 million number, maybe 5 million would ber even slightly interested, and of that only a tiny fraction would buy it.
But his logic here is still pretty off on the other end -- he implies that facebook has 500 million potential players, and yet almost everyone I know wouldn't even consider playing games on facebook, or at least don't admit it.
But his logic here is still pretty off on the other end -- he implies that facebook has 500 million potential players, and yet almost everyone I know wouldn't even consider playing games on facebook, or at least don't admit it.
