Xbox One Designed "With Advertising in Mind"

Dr. Octogonopus

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Aug 31, 2010
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If an advert pops up on an Xbox and nobody is around to see it does it still make a sound?

Adding advertising features to a console that you clearly can't advertise to save your life.

Well done Microsoft, well done

 

Shoggoth2588

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Aug 31, 2009
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It's funny, after setting fire to as many bridges as they could it looked like Microsoft had finally decided to start trying to rebuild...then they revealed they were trying to build these new bridges out of particle board and, polystyrene.

Whenever I boot up my 360, it seems like there's nothing there BUT add-space. When I'm able to connect to Xbox Live: all of those little boxes fill up with adverts. That's part of why I miss the Blade system but it looks like the blades (like many other bits of software from Microsoft's past) have been long forgotten in favor of something new they hope to sell to us...well not really sell to us, just take our money so we can borrow it for a little bit...maybe; if we promise to play with it the right way.

This isn't something I wrote up but it fits the situation very well.

http://www.cracked.com/blog/a-breakup-letter-to-xbox/

sid said:
2-hit combo of the month. Microsoft's advertising team says the xbone (specifically the kinect) is made just for them, and then goes ahead and says anything that isn't a controller is a waste of time.

Next week Microsoft sells their majority stock to the KKK for 13 bucks and a pack of gum.
The KKK would never support a big, black console likely settle for $10.
 

MeChaNiZ3D

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Aug 30, 2011
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Yeah, well no shit. They do that with telemarketing and phone calls I'm pretty sure, just with whatever they hear in the background or if you tell them what you do for a job or something.

But then again, who really cares? If they're targeting ads better, that just means you mihgt see some actual relevant things where you might have seen some completely irrelevant ones. It's the same ad space, you have the same capacity to dismiss ads as bullshit, and apparently you're fine with being spied on because you bought the thing in the first place.
 
Aug 31, 2011
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babinro said:
There's already plenty of ads on the PS3 and 360.
I see no reason to get upset by this non-specific information.

If they start creating loading screens in games that play 30 second t.v commercials then we'll have a problem.
...Have you ever actually gotten on a PS3? Because the two things you are describing aren't alike. The 360 has ads plastered across every screen, including the default load screen, that are actually larger than the basic functions (like 'play').

The PS3 has two places for ads. One is a tiny scrolling bar in the upper right corner with no images, colors or interactivity (meaning you can't accidentally launch something stupid from it). And it takes up what, 1/100th of screen space? The other is in 'What's New' which you actually have to navigate to. If you never want to see 'What's New,' you never have to. Your default screen is a list of the games you own and can launch. Which makes a lot of sense, since it's a console.

Your comparison is a bit like saying that a teaspoon of sugar and an Italian Creme Cake are the same thing.

That said, the PS4 will have ads, too. But from the previews of the OS, they'll be similarly positioned. Ie, they are not on your default menu. They do not take up more space than basic functions. And they will not use the PS Eye to deliver custom content (presumably while delivering all the data-mining it has done while in your living room to 'advertising partners'). And most likely, they'll be for content available from the PS Store, rather than whoever wants to buy ad space.
 

Doclector

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Now, I don't mind ads all that much, it's not as if they pop up when I'm actually playing a god damn game.

But this coming out after all the other bad press about the xbox one? Seriously, this is almost comical by this point. Plus, the ridiculous price of the console makes the whole advert thing hard to swallow.
 

wooty

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Aug 1, 2009
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Damn adverts, I'm starting to hate modern technology.

Adverts on tv inbetween trying to watch something, adverts DURING watching said tv shows, adverts on smartphone apps when its connected to the internet, adverts taking up at least 50-70% of most magazines/newspapers, adverts flashing around certain websites making them take longer to load, adverts that auto play on websites leaving you wondering where the fuck the voices are coming from, adverts at the start of YouTube videos (some that you cant skip, adverts being forced by the tonne through my letter box every fucking day, 30 minutes of adverts at the cinema before the trailers start, adverts in flyer form inside new blurays and games...........the console used to be a safe haven for me, but now I'm not so sure.

I understand that I gave up being a human being the day I opened up a bank account, but stay the fuck away from me. If I want to buy something, I'll look for it myself.

babinro said:
If they start creating loading screens in games that play 30 second t.v commercials then we'll have a problem.
Quiet you fool! They could very well be reading this thread! ............................With a cloaked kinect 2 they hid somewhere in your living room :p
 

Jinxzy

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"With the new Xbox One, the technology and Kinect has improved a lot, so that actually the voice recognition, the way you speak to your Xbox and the transition between gaming and watching TV is a lot smoother, and hopefully we can transpire that into advertising that we do." He went on to say that the new Xbox One dashboard was designed "with advertising in mind."
I'm tired of seeing the little videos on advertisement on the current xbox dash board. Because currently my xbox is saying I'm a female and I get ads about maxi pads,shampoo and razors. While my boyfriend gets Wendy's, dr pepper and old spice. When I go to play I don't want to be reminded of my woman problems, thanks xbox...

If the xbox one picked up my voice and showed me a 3 minute clip or twilight or beverly hills housewives....
There would be no ending to my rage and hate....
 

Neonit

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Dec 24, 2008
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shit.... the entire time i had this nasty feeling that this thing is not marketed towards gamers, but companies/developers/god know who elses.....

Its official. The gamers are part of the product, that is Xbox One.
 

Frostbyte666

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The more I hear of every xbone announcement the more the image of sideshow bob stepping on multiple rakes springs to mind. Sorry but don't know how to insert images.
 

Olas

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Dec 24, 2011
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Phrozenflame500 said:
So the xBox One was specifically designed with corporate interests in mind?


I also love how even the ad team is having none of the smartglass and tablet bullshit.
[a href="http://www.escapistmagazine.com/videos/view/jimquisition/6814-Companies-Exist-To-Make-Money"]Jim talked about this,[/a] just because they're goal is to make money, that doesn't excuse horrible anti-consumer business practices. You can make try to money buy pleasing your consumer base and delivering quality products that build brand loyalty and trust, or you can attempt to make money by trying to fuck consumers in the ass and hoping they won't mind too much. Guess which path the Xbox One has been going down.
 

BrotherRool

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Sony, screws up on the PS3 designs the PS4 with games and gamers in mind.

Microsoft does well with the 360 and designs the One with advertising and people who watch advertising in mind?

Whose on their frickin' PR team? How can they be this bad? I really hope it's just some guy who walked in off the street and he's having a big old laugh at Microsoft now.


EDIT: I think we can safely say the Xbone would be more popular right now if they'd put a brick in charge of public relations. That's a special kind of awful
 

Matthi205

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Mar 8, 2012
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Waitwaitwaitwait.

DATA MINING?

This is going to be a ton of fun to watch unfold in court.
 

Gentleman_Reptile

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Gather round friends....and hear the tale of plight that is Microsoft's.

Once...there was a little Microsoft. Say hello Microsoft! "Hello!" ^.^

He developed software, hardware, and was one of the big dogs of the entertainment industry. He wasn't perfect...but then...who is? He was successful and popular, and Microsoft was doing just fine.

But then one day, Microsoft got greedy and decided he wanted to dig for the legendary gold booty that is said to rest in the backyard of Mr. Consumer.

Mr. Consumers backyard was hard earned land, but he didn't mind sharing a little bit of it. But Mr. Consumers backyard was not public property...nor was it very steady or reliable.

Microsoft decided that he was going to build a special shovel to mine for this gold. It was ugly and heavy, and was sure to give children splinters if they so much as looked at it. Microsoft called his shovel the "Xbone".

Microsoft took his shovel and started digging for the fortune. The shovel split a water pipe, killed a lizard and flicked dirt and mud onto Mr. Consumers windows (who was getting very cross).

Mr. Consumer yelled out "Microsoft stop! Stop what you are doing right now! You are doing more harm than good!" But Microsoft forged on ahead, not realizing that the pit he was digging was turning into a sinkhole. Before long, the ground beneath Microsoft's feet gave way, and swallowed him up to his chest in thick mud and jabbing rocks.

"Whats going on?! Why is this happening?!" Cried Microsoft, squirming in place and obviously confused. He tried to climb out of the hole he had dug, but he simply could not".

By this time, the mean jerk down the street, Old Man Sony, who always had it out for Microsoft, had realized what was happening. Old Man Sony took this opportunity to point and laugh at Microsoft, and even sent Mr. Consumer a letter, telling him all about how his shovel would be much easier for him to use. A fact Mr. Consumer was now seriously considering.

Mr. Consumer came out of his house, and looked with equal parts amazement and disappointment as the appalling mess Microsoft had gotten himself into. Microsoft looked up, embarrassed, and Mr. Consumer said:

"Microsoft, if you want to get out of this hole, you have to drop that silly Xbone, its just weighing you down and you wont be able to climb out of this hole and clean yourself up as long as you are holding onto it."

Reluctantly, and with wounded pride, silly Microsoft let go of his Xbone. He apologized to Mr. Consumer, who offered his hand and helped Microsoft start climbing out of the ugly hole. Mr. Consumer felt a degree of pity for the silly mistake Microsoft had made, and even started to see that ugly old Xbone surface from the muck, free of its many tacky add-ons.

Just then...right as Microsoft was starting to get a good grip on the grass, he turned to Mr. Consumer and said....

"Oh uhh, hey...by the way. The Xbone is going to stay here, in your backyward forever, watch what you do, what you buy and how you speak and use that information to sneak advertisements in your front letterbox that are specifically tailored to you. Because I'm pretty sure that fortune is around here somewhere haha!"

Mr. Consumer then broke a cricket bat over Microsofts head, had his corpse removed from his property and contemplated why he ever trusted that fucking idiot to be anywhere near him in the first place.
 

Diablo1099_v1legacy

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Dec 12, 2009
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luvd1 said:
The more I see Microsoft these days the more I am reminded of the end of the Simpsons episode "the old man and Lisa".
Mind explaining this, just I remember the episode, but what party is MS?
 

iniudan

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babinro said:
There's already plenty of ads on the PS3 and 360.
I see no reason to get upset by this non-specific information.

If they start creating loading screens in games that play 30 second t.v commercials then we'll have a problem.
What ads on the PS3 ? Only ads I get are for product they are selling through their online store, due to system booting on xoxo thing and when you log into the store.
 

Diablo1099_v1legacy

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Dec 12, 2009
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Shanicus said:
You know what, I want one of these things now. I'm going to buy one, sit down in front of it and read it the filthiest, dirtiest, most mind-fucking fanfiction/porn out there, just to see if they can tweak their ads to suit what the kinect is hearing.

Seriously Microsoft, unless I start seeing advertisements for 'Tentacle Monster versus All-Girls Highschool' or 'Sonic and Naruto: Star-crossed Lovers' after the first three readings, I will be very disappointed in you.
You mental bastard...
I LOVE IT! XD

Boku no Pico is a must for that list, see them find suitable Ads for THAT.
 

A3sir

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Mar 25, 2010
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OMG Microsoft, shut the hell up, every announcement you make is just an advertisement for Sony.