I could point out a million ways this is stupid but what strikes me is that no one thinks about the "Elder Scrolls" franchise by that name.
Some names are immediatly recognizable, Call of Duty for example. But "The Elder Scrolls" won't ring that many bells for non-hardcore gamers. Most people think of them as "Morrowind" or "Oblivion" or "Skrim".
If i said: They're making a new elder scrolls game, people would just get confused. If i said: A sequel to Oblivion is dropping, they would become excited. The brand recognition is not that strong.
Some names are immediatly recognizable, Call of Duty for example. But "The Elder Scrolls" won't ring that many bells for non-hardcore gamers. Most people think of them as "Morrowind" or "Oblivion" or "Skrim".
If i said: They're making a new elder scrolls game, people would just get confused. If i said: A sequel to Oblivion is dropping, they would become excited. The brand recognition is not that strong.