Well, ever since they made an effort to move the series away from the abused corpse that is the WW2 setting I could at least occasionally be bothered to give it a chance, but ultimately I'm not convinced. Don't get me wrong, the overall presentation is tremendous with its insane level of polish, but in the end a decently-sized SP campaign with a gripping, well-written story is the lynchpin of a good game for me, and CoD - which lacks exactly that - (like so many other franchises in the same genre) is ultimately about the MP experience, which I can't be arsed with in about 98% of all cases.