There are a lot of people who wouldn't normally pirate a game that certainly would if it meant playing it months before release. After release you can blame a scene group who buy the game and release it cracked, before you can only blame your own employees.
Fortunately a lot of those people who would only pirate it to get at it early are probably big fans with motivation to buy it later, but you've still screwed the pooch pretty big, personally, when your game leaks this far before release day.
Fortunately a lot of those people who would only pirate it to get at it early are probably big fans with motivation to buy it later, but you've still screwed the pooch pretty big, personally, when your game leaks this far before release day.