ObsidianJones said:
I don't get what happened with games. We got games to escape from Reality for a few minutes a day. Why did ever Designer get it in their head that all we really want in our escape is to be so connected you need to sign in to five other programs constantly and unyieldingly just so you can experience your relaxation?
Because World of Warcraft and Farmville happened, and demonstrated that social entrapment carries the potential for enormous sustainable profit; escapism or relaxation be damned.
As for games as a service, it's not just about making money now, but forever by monopolizing the player's time and charging for it. When suits say they want their business to establish closer relationships with their customers, I'm starting to believe them, but only because the relationship they want will be very one-sided; founded on addiction and control, not trust.
They are trying to establish the same relationship between a drug dealer and their stable of addicts, only legal.
That's legitimately horrifying to consider as a gamer, but from the eyes of a business, it's heaven on earth.
Through a service-centric endless addiction business model, never again will they need to toil to compete, or work hard to produce real quality content. Since such games are designed with no logical end to them, they can be monetized indefinitely or outmoded at will, as necessary.
That's the direction these large companies are working towards. The tech is there, the psychology has been hammered out.
All the pieces are in place except one: Selling it and getting the masses to accept it.
And you can bet titanic companies like EA will throw their weight into pressuring the market. From what I've seen from Frank Gibaeu's statements, they're obviously trying.