While I quite like your ideas, and indeed like reading fantasy which doesn't fit the confines of traditional Tolkeinean. I do like a bit of elves and dwarves every so often, but I don't want it all the time. So why do I disagree with you on the general point?
Maybe because there are fantasy books that don't fit the established mold. So why haven't more people heard of them? Eeeexactly.
Whenever anyone writes a fantasy book that doesn't fit the mold, no one buys it. It's why Bruce Wayne will always be Batman, EA can release a new sports game every year and still make massive profits, and Blizzrd, as you once so eloquently put it, have recently bought their fourteenth yacht. People like what's familiar, and Tolkeinesque fantasy is nothing if not familiar.
And of course, your term is kind of incorrect as well. The real term for modern fantasy would probably be Lewisean, because he was the first author to use mythological kitchen sinks (using creatures from multiple different folklores and mythologies in one setting.) Tolkein actively discouraged his friend from using multiple different folklores.
Maybe because there are fantasy books that don't fit the established mold. So why haven't more people heard of them? Eeeexactly.
Whenever anyone writes a fantasy book that doesn't fit the mold, no one buys it. It's why Bruce Wayne will always be Batman, EA can release a new sports game every year and still make massive profits, and Blizzrd, as you once so eloquently put it, have recently bought their fourteenth yacht. People like what's familiar, and Tolkeinesque fantasy is nothing if not familiar.
And of course, your term is kind of incorrect as well. The real term for modern fantasy would probably be Lewisean, because he was the first author to use mythological kitchen sinks (using creatures from multiple different folklores and mythologies in one setting.) Tolkein actively discouraged his friend from using multiple different folklores.