Visceral Proves Your Mom Hates Dead Space 2
- Thread starter Tom Goldman
- Start date
Exactly what
That's along the lines of what I was thinking. How many of these shocked and offended moms would have bought this game for the kids if they had asked for it -- before they watched the video. Will they even remember the name of it? Is there still a chance they might buy it anyways? I am thinking all parent's should watch the greatest hits of gore trailer if they are buying a game for a kid under the recommended age. At least they know what they are buying that way.XT inc said:
Astalano said:
Horror and violence. As in, the combination. So, pretty much just jump scares, admittedly.
Not actual horror, but enough "scary" moments to attract an audience that likes horror, but doesn't really want to be scared, if that makes sense. The people that like to brag about how unscared they were.
They also wondered why their mothers seemed to enjoy it so much...Big Phil said:
Look, I think this whole campaign makes no sense, instead of expanding their user base they are restricting it. Overall, I think it's a bad thing for the industry.
Exactly!Thunderhorse31 said:
VISCERAL, used COUNTER... Its Super Effective!
Besides, the target audience isn't Mom's or pre-pubescent adolescents, its mature adults who get their kicks from survival horror... and "Demonic Vommit"!
Yea I felt the same way. This feels like another step towards total fucking idiocy in video game marketing. Thanks Visceral for taking gaming another 10 steps backwards. GG.Frostbite3789 said:
The game is rated M so they shouldn't be getting it either, conservative behavior or not.Steff676 said:
Seriously, this ad is stupid. It just fuels stereotypes about games and how society perceives them.
Feminism has nothing to do with this, and I don't think think they want "games gone". That's just some immature over-exaggeration.MaVeN1337 said:
Market research or not, I'm counting this as one of the greatest practical jokes ever.
On the other hand, is this the sort of thing a marketing team needs to be doing considering the supreme court case that happened last year (California vs EMA & ESA)? The conservative anti-gaming population is not the demographic of games so their opinions may not matter, however giving them more reasons to complain in the media and court rooms isn't exactly smart. Soccer moms are pretty powerful when it comes to them getting their voices heard and having their way while representation of video games is very weak; look at how Atomic Games was ridiculed in the media for developing "Six Days in Fallujah" even though they were trying to make a serious documentary-styled game with the help of the very soldiers who were involved. It was actually the idea of the soldiers to make the game, not Atomic.
Maybe I'm being too serious since this topic is about a marketing gag; question the people who will hate the product to impress the people who will like it. I just think that due to all of the heat and negative attention the gaming industry is getting from the country, we would avoid giving the opposition more fuel for their fire.
On the other hand, is this the sort of thing a marketing team needs to be doing considering the supreme court case that happened last year (California vs EMA & ESA)? The conservative anti-gaming population is not the demographic of games so their opinions may not matter, however giving them more reasons to complain in the media and court rooms isn't exactly smart. Soccer moms are pretty powerful when it comes to them getting their voices heard and having their way while representation of video games is very weak; look at how Atomic Games was ridiculed in the media for developing "Six Days in Fallujah" even though they were trying to make a serious documentary-styled game with the help of the very soldiers who were involved. It was actually the idea of the soldiers to make the game, not Atomic.
Maybe I'm being too serious since this topic is about a marketing gag; question the people who will hate the product to impress the people who will like it. I just think that due to all of the heat and negative attention the gaming industry is getting from the country, we would avoid giving the opposition more fuel for their fire.
I really am shocked by how many people actually think that this is anything more than a gag promotion.
Of course they don't think that you really care if your mom likes it or not. They are trying to amuse you, and at the same time, showcase some of the gameplay. The key is whether or not you'll remember it. That is the purpose of marketing, after all.
Here's a Pro-Tip for some folks on this thread: It is not only possible but even probable that the men and women with all the schooling and experience in marketing just might possibly know what they are doing.
Of course they don't think that you really care if your mom likes it or not. They are trying to amuse you, and at the same time, showcase some of the gameplay. The key is whether or not you'll remember it. That is the purpose of marketing, after all.
Here's a Pro-Tip for some folks on this thread: It is not only possible but even probable that the men and women with all the schooling and experience in marketing just might possibly know what they are doing.
To be honest I have to say that this kind of marketing campaign is counter-productive since it's very nature seems to be to sell an "M" rated game to an audience that shouldn't be playing a game of that rating. Especially with the stuff going on with The Supreme Court right now this isn't a good time for this.
As others have said, if your Mom's approval is a factor, your too young to play this game.
As others have said, if your Mom's approval is a factor, your too young to play this game.
solidstatemind said:
Understand something else, it doesn't much matter if it's a gag promotion or not given what's going on right now on this front.
As far as guys doing the marketing knowing what they are doing, one would normally think that, but as sites like "TV Tropes" show, these guys do misfire horribly. This is one of those ads where if you look at the political situation, it's not hard to say "WTF were they thinking".
What's more, while this is intended to entertain people, the article from The Escapist here says that this was a real "gag", as opposed to actors paid to pretend they were upset moms (which would normally have been my thought). At a time when the industry is trying to make a point about itself, it's behavior, and similar things launching a campaign like this and punking a bunch of middle aged mothers seems counter productive. The message here seems to be "this game is awesome, your parents won't let you play it, but you should get it anyway!". At a time when the industry is pushing for parents to regulate their kid's gaming as opposed to the goverment, a message seeming to say "disobeying and freaking out your parents is cool" is hardly a good idea from an industry trying to sell it's professionalism.
