I'm going to chime in here. Casey Hudson isn't saying the Collector's Edition was made just for the loyal fans, but that it was made with loyal fans in mind. To me this says that Bioware have understood many people, especially those new to the series, are likely to go "Extra £30 for the collector's edition? Nah." Let's be realistic here, only hardcore fans (like me) are going to salivate over a lithograph and an art book, I can't see those new to the series having the same reaction.
As sucky as first day DLC is, I do empathise with everyone who isn't getting the Collector's Edition, but gaming companies are starting to take to this practice lately because of... *drum roll* the economy!
Seriously, I checked this up, having day 1 DLC that's made between the game being finished and the game being certified (two entirely different things), working on extra DLC keeps the team working on the game in a job until they have a new project. Now for all those who are either too young to appreciate money or lucky enough to have clung onto your jobs, finding yourself out of work suddenly sucks. If I had the choice of paying an extra £10 to keep the team who's made the greatest game trilogy of all time (my opinion, I don't care if people disagree) in work and making more, or boycotting a game out of spite and damaging the department, I'm handing over my cash.
Honestly guys, look at the bigger picture here. Is your OPTIONAL £10 in cash worth more than someone else's job?
EDIT: P.S. I just want to point out I harbour no love for EA before someone says it.