The size of the demographic isn't just about the overall population, it's about income and willingness to part with it. If one group are the majority for a console game with a higher profit margin while another prefers free facebook games, it's not hard to tell who a company would target. The same logic applies to who buys lots of DLC and who buys merchandise (more a Japan thing I know, but still, a game plus a bunch of statues and wallscrolls is better than a game in and of itself, and it also explains why so many pinup figures).JimB said:No, it really is. I get the whole "more men play video games, so let's try to get their money" thing, but why are they making it an either/or choice? Yes, men make 51% of the gaming demographic, but you know who makes 100% of it? Men and women. Why not aim for both? And if one hundred percent is impossible (which I think we all agree that it is), why not redefine the conversation along lines other than the properties of one's crotch? Why not aim for [people who like X] rather than [men or women]?Miroluck said:It's actually not weird at all.
It's super-weird. I do not get how it makes good business sense. How it promotes lazy thinking, sure, that I get, but how it makes good sense? I got nothing.
Beyond that, there's a fear that the complainers don't represent a lost demographic, but the PC police that just want the option there so long as they don't have to financially support it. For all the hoopla, Remember Me sold like garbage, when you'd think for all the demand for that character type online, it would have done Tomb Raider numbers. Other medium can be looked at to see if the result differ, but it isn't always pretty. Comic Books get the same lack of inclusivity crap, but by July's sales, the highest selling female solo book is Batgirl, placing 56th selling short of 40,000 copies nation wide. Things like Wonder Woman, Captain Marvel and World's Finest staring Huntress and Power Girl do worse. World's Finest even gave PG an outfit without a boob window at first but gave it back to stop bleeding sales when the women they tried to appeal to didn't show up.
That, in a nutshell, is business: it isn't the largest pool you chase, but the one most reliable. Spending lots of money to chase after small sales that aren't guaranteed isn't a great strategy. It can create success, but also bankruptcy. If a company isn't sitting on piles of capital, it isn't surprising they'd pander to a crowd they know will show up for big boobs, and not risk their company that this time the internet means in when they promise to buy what they're begging for.