Ubisoft Says Always-On DRM, "A Success"

The Random One

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May 29, 2008
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kyogen said:
Always-on drm is a success: it has successfully persuaded me to stop buying Ubisoft products entirely. They don't care, of course, so fair's fair.
See? You're not pirating! MASSIVE SUCCESS.
 

ciasteczkowyp

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May 3, 2011
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yeah well, except the mediocre homm series there's nothing worth playing from ubisoft so who cares, let them be the forever alone guy of game developers.

Donnyp said:
MetroidNut said:
THE STUPID IT BURNS

Oh, and the injustice burns, too. They're essentially saying, "You have no internet and want to play our games? HAHA FUCK YOU"
Now i am not a pc gamer but my friends all have Starcraft 2. I heard that You have to sign into battle.net to play it. Isn't that essentially the same thing?
different, You do have to sign in but if during a single player campaign Your internet connection goes down (SIC!) you don't get kicked to desktop with a message resembling

"we don't trust people who bought our games, so until you get your net fixed and let us spy on you, we're not letting you play at all"
 

OtherSideofSky

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Jan 4, 2010
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I'm so glad my PC can't play modern games because of its video card. I never have to worry about this stuff, because the vast majority of games I can actually play are on GoG, and half the one's out now will probably be there by the time I can afford a computer that will run them.
 

Something Amyss

Aswyng and Amyss
Dec 3, 2008
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You know a good way to make sure nobody pirates your game?

Make sure nobody plays it.

Ubisoft seems to be aiming for that goal.
 

kyogen

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Feb 22, 2011
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The Random One said:
kyogen said:
Always-on drm is a success: it has successfully persuaded me to stop buying Ubisoft products entirely. They don't care, of course, so fair's fair.
See? You're not pirating! MASSIVE SUCCESS.
Exactly. They're really very clever at Ubisoft.
 

Troublesome Lagomorph

The Deadliest Bunny
May 26, 2009
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I like how they conveniently ignore the fact that they can't count the pirates and that the pirates wouldn't get on their servers.
As such they DON'T KNOW HOW MANY PEOPLE PIRATED.
Seriously. The pirates don't have to deal with this shit. If anything, draconian DRM like this ENCOURAGES piracy. If making legitimate customers turn to piracy is a success, then yes, Ubisoft did a good job.
 

Frostbite3789

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The_root_of_all_evil said:
Completely out of touch. Not just two sandviches short of a picnic, but the basket, tea-cloth and even the refreshments.

They're actively praising their most hated point. Even Kotick doesn't do that.
It is a bit funny that you would condemn DRM more or less, while referencing a Valve game. You know, those games that force you to use Steam. A form of DRM, whether you like admitting it or not.

Ubisoft is being incredibly ridiculous with what they label a success, but it's hard to swallow when gamers want to pick and choose which DRM they want to condemn. Steam is just as intrusive as what Ubi does. You have to jump through hoops to get it to play offline and even then, I ran into problems getting games to start if I was offline that ran through Steam.
 

omicron1

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"With our new DRM system, piracy is down 10%!

...Of course, sales are down 30%, but... Look over there! A distraction!"
 

HerbertTheHamster

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Apr 6, 2009
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The average customer doesn't give a flying fuck about drm and probably doesn't even know what it is.

As for piracy, their stupid client was cracked 3 weeks or so after release, and all new games with the same drm will be out on ze torrents in no time.

they're wasting their money
 

DirgeNovak

I'm anticipating DmC. Flame me.
Jul 23, 2008
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Ubisoft has seen "a clear reduction in piracy of our titles which required a persistent online connection."
I guess Ubisoft has also seen a clear reduction in sales of their titles which require a persistent online connection. But they're not talking about that.
 

Azriel Nightshade

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Jun 9, 2008
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It does not matter how much the fans complain about DRM. If the games keep selling in the millions then the cries for DRM removal fall of deft ears.
 

shrekfan246

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May 26, 2011
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You know what I want to see? Never-Online DRM. They could make it the most draconian thing ever: If you connect to the internet, even just for a few seconds, you're locked out of the game for X amount of time. Then even the pirates don't get to play it!
 

gring

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Ubisoft has seen "a clear reduction in piracy of our titles which required a persistent online connection."

They've also seen a clear reduction in sales from legitimate customers as well. So how exactly is this a "success"?
 

DeathWyrmNexus

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kyogen said:
Always-on drm is a success: it has successfully persuaded me to stop buying Ubisoft products entirely. They don't care, of course, so fair's fair.
About the same for me, actually. I have avoided getting AC 2 and Brotherhood because I can't always trust my connection and don't favor the idea of being kicked midgame when the internet hiccups.
 

Sylveria

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Nov 15, 2009
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In business class, this is a behavior they called "Escalation" where people continue to invest in a failing idea despite evidence that the costs of continuing outweighs the benefits. They've convinced themselves that this is a good idea, despite there probably being no evidence that supports their statements that this is a deterrent for piracy or evidence that probably shows the exact opposite; that this increases piracy and decreases legitimate sales. Them not being able or willing to divulge any actual study or statistics says to me they don't exist.
 

infohippie

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Twilight_guy said:
You know what I want to see? an actual discussion of what this DRM means. I've seen lots of people who instantly sputter a gut reaction and condemn it immediately but that's incredibly short sighted. There are lots of issues to discuss here, not the lest of which is why people hate it so much (and don't give me that crap about you just hate DRM or your internet connection sucks there is more to it and you know it). I want to know why people keep blasting DRM and why stories keep getting put it. Its not about simply hating the thing, this is on the level of a zealot crusade and I want to know why. As far as I'm concerned though, it's never going to happen because people are just too angry to talk all they can do is yell. Ah well, maybe DRM should treat use like means spirited children, we sure act like it.
Quick and simple answer: accepting something as restrictive as this is telling the rest of the industry "Treat us as badly as you like; we don't care and will keep buying any old shit you churn out." It won't stop getting worse until we tell them "No, this is going too far." DRM like this is Ubisoft testing the waters, seeing how far they can go in exerting after-sales control over their product. Those of us who believe that once we buy a product it is ours are being told our views are unimportant. If enough people buy this product, what will the next level of DRM look like? Because you know they will never stop increasing it if we don't stop them by refusing to give them any money.

Incidentally, I think DRM is a bit of a misleading name. I propose we refer to it as TURDS - Technology Users' Rights Denial System. Would you buy a game that included TURDS?

Hiphophippo said:
While I'm only one person, I refuse to buy an Ubisoft product on PC. If I really want to play it I'll get it on console or just do without. As long as I'm being treated like a criminal they can continue to cheekily eat from the underside of my ass.
I honestly don't think that's enough. If you really want to show Ubisoft that you won't stand for being treated like this, you should refuse to buy their products on any platform. Because you can be sure that once they've driven away all their PC customers, they'll start crying about piracy on consoles and start pulling this kind of shit there too. We need to hit them hard in their sales across the board.
 

Royas

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Apr 25, 2008
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Given that Ubisoft is just another big corporation, and that experience has proven that big corporations will always spin the data to make themselves look good (and the truth be damned), I'd take anything they say with a whole shaker of salt. That's what PR types do, they lie by using the facts. It's an artform, really, and it's even easier when you get to make up your own facts and figures that nobody can confirm.

Ubisoft can count me as a former customer for any game that has this DRM on it. It may be reducing piracy (doubtful at best) but it's definitely reducing sales.